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The Fitness Business Podcast with Erin Dimond and Jordan Dugger

656. Our Coaching Business Did $129k Cash In 48 Hours While On Vacation → Here’s How

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

Health & Fitness, Nutrition, Fitness

4.6667 Ratings

🗓️ 14 July 2025

⏱️ 14 minutes

🧾️ Download transcript

Summary

We recently got back from a vacation trip to our lakehouse in Georgia and made 129k without opening Slack or any work app. This didn't happen overnight as we've built an incredible team and systems but this is possible for you too. I want to breakdown the 5 key steps of how we help our IFCA clients do this systematically and if you DM me "Client Engine" on Instagram, I'll send you a full 4 minute video breakdown going more into detail with this stuff.

 

Time Stamps:

 

(1:39) Step 1: Build An Irresistible Offer That Produces Results

(3:07) IFCA Client Example

(3:30) Step 2: Build A Lead Generating Machine

(6:40) Step 3: A Reliable Retention Model

(9:20) Step 4: Removing Yourself From Sales

(10:10) Step 5: Building The Delivery Team

(11:50) DM Me “Client Engine”

(12:30) What I’ll Breakdown Soon

(13:00) Please Share The Episode

----------

🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5?

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Prefer to Watch?

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Want support + free training?

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👉 Join the Fitness Business Secrets Group

 

🚀 Want to scale to $10k–$30k/month?

Watch our 3-minute video to see how we help you install a plug-and-play “Client Engine” that brings in dream clients on autopilot.

👉 Watch the 3-Minute Video

Transcript

Click on a timestamp to play from that location

0:00.0

Most coaches only focus on getting new clients.

0:03.0

And in our business, we really focus on keeping them and expanding the relationship and

0:06.6

ultimately getting them to buy more times.

0:08.7

So we do this because we have a front end program that's 90 days.

0:11.8

Okay.

0:12.2

And 30 to 40% of those people upgrade into our six-month legacy backend offer.

0:17.1

Okay, that alone accounts for $400,000 to $500,000 a month of our recurring revenue that rolls in every month.

0:24.9

Last week while on vacation, we did $129,000 in cash in our coaching business in 48 hours.

0:30.2

All right.

0:30.4

Now, I'm going to show you exactly how in this episode.

0:32.7

And the thing is, we didn't post a single new offer.

0:34.4

We didn't launch a new product.

0:35.6

We didn't even check Slack for three days.

0:43.8

And yet we connected 129K in cash all while on vacation with our kids at our lakehouse in Georgia.

0:47.8

And the thing is most coaches think that you have to consistently be grinding 24-7,

0:52.3

always posting content, jumping on every sales calls, micromanaging every interaction.

0:54.9

But the truth is, you just need a machine that pays you why you have the ability to live your life. So in this episode, I'm going to break down

0:57.9

exactly how we build it using a four-pillar system. That I'm also going to explain how this would

1:02.9

mean in your business, because let's say, like you don't necessarily want to get to 129K in two days, but maybe you're making 3, 5, 10, 15, 20k a month.

1:11.8

I'm going to relate this to how you should implement it in your business depending on where

1:15.3

you're at, okay? So ultimately in this episode, you're going to know how you're going to be able

1:19.2

to generate six figures in just a few days where in my case, I was doing this while I was

...

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