Did you know that there are people generating millions of dollars of sales in just a few days thanks to TikTok?

And it's not just about TikTok shop.

Today's guest is going to talk about some of the strategies that helps creators go viral on TikTok.

How cool is that?

Pretty cool, I think.

Hello. Hello everybody and welcome to another episode of the serious sellers podcast by Helium 10.

I'm our host, Bradley Sutton, and this is the show.

So that's completely BS-free, unscripted and unrehearsed, organic conversation about serious strategies or serious sellers of any level in the e-commerce world.

And we have a first-time guest here.

I know her from the professor of Howard, the professor of Howard, the professor of Amazon

Howard's marketing.

He always calls her Hurricane Liz.

We've entitled this podcast Hurricane Liz.

So we definitely are going to check the origin of that nickname. But anyways, Liz, welcome to the show. Thank you, Bradley. Glad to be

here. Excited. So first of all, origin of the name. Well, that came from, I'd like to not remember

that part of my life, but unfortunately it came because I was, this was back in the Amazon days, anytime I would go to an Amazon event, they would call me a, they said I was an event whore, which basically means you go to every event that there is under the sun, moon, and the stars. And I would go to every event and I would go in really party. It was like, I would go in like a hurricane, in and out like a hurricane and then just come back. And that's the name just stuck with me.

It was, you know, off to the races from there.

All right, there you go.

All right. Before Amazon world and everything, where were you born and raised?

I'm originally from Texas.

So I'm from El Paso, Texas.

It's kind of like West Texas. It's hot.

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