641: The Reddit Strategy That Gets AI to Recommend Your Brand
The My Wife Quit Her Job Podcast With Steve Chou
mywifequitherjob@gmail.com
4.9 • 1.4K Ratings
🗓️ 4 June 2026
⏱️ 54 minutes
🧾️ Download transcript
Summary
In this episode, I sit down with Danny Kirk, founder of ReddiReach, to talk about how e-commerce brands are using Reddit to get recommended by ChatGPT, Claude, and Perplexity. We get into the exact strategy for building up a Reddit presence from scratch, including how long it actually takes and what will get you banned. If you’ve ever wondered whether Reddit is worth your time as a brand, this episode will give you a very clear answer. Enjoy! What You’ll Learn Find The Right Niche Subreddits Post Helpful, Signal-boosting Content Encourage Genuine Engagement To Train Recommenders Sponsors SellersSummit.com – The […]
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Transcript
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| 0:00.0 | Welcome back to the podcast, the show where I cover all the latest strategies and current events |
| 0:03.8 | related to e-commerce and online business. In this episode, I sit down with Danny Kirk, |
| 0:08.8 | founder of Redder Reach, to talk about how e-commerce brands are using Reddit to get |
| 0:12.7 | recommended by ChachyBT, Claude, and Perplexity. We get into the exact strategy for building up a |
| 0:18.0 | Reddit presence from scratch, including how long it actually takes |
| 0:21.2 | and what will get you banned. If you've ever wondered whether Reddit is worth your time as a brand, |
| 0:26.1 | this episode will give you a very clear answer. But before we begin, I just wanted to take a second |
| 0:31.2 | to mention that I have a free e-commerce community that I'm incredibly proud of and would love |
| 0:35.8 | for you to be a part of. It is a place where real sellers come together to share wins, troubleshoot problems, |
| 0:41.5 | and support each other through the ups and downs of building an online business. |
| 0:45.2 | You can join completely free at mywifequitterjob.com slash community, |
| 0:49.2 | and I would love to see you there. |
| 0:51.2 | That's mywifequitterjob.com slash community. |
| 0:53.8 | Now on to the show. |
| 1:01.3 | Welcome to the My Wife Quitter Job podcast. Today I am thrilled to have Danny Kirk on the show. |
| 1:06.9 | Now, Danny runs Red A Reach, which is a company that helps e-commerce brands get mentioned on |
| 1:11.7 | Reddit and in turn get recommended by ChachyBT, Perplexity, Claude, and all the other LLMs. |
| 1:18.8 | This company has been around for eight years, well before AI was mainstream. |
| 1:23.1 | Danny is also a member of e-commerce fuel. |
| 1:25.9 | This is where we kind of connected for today's podcast. |
| 1:28.3 | And in this episode, we're going to talk about how brands are using Reddit to improve their |
| 1:34.3 | AI search visibility. And with that, welcome to the show, Danny. How are you doing today? |
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