On Tacos Tuesday this month, we've got Destiny back on the show. It's going to talk about

different advertising strategies, different campaign types, how to measure, share a voice,

and more. How cool is that? Pretty cool, I think.

Hello, everybody, and welcome to another episode of the serious sellers podcast by Helium 10.

I'm your host, Bradley Sutton, and this is the show that is a special edition of our Tacos Tuesday.

That means that we are going to be talking about a lot of cool things, anything and anything

advertising related for Amazon.

And we, just like we do every other month, we have our special expert guest, Destiny, on the show.

Let's talk about what we are going to be going over today.

So what do you have here in front of us, Destiny?

Amazing.

So we're kind of discussing internally with the team. What are the key areas

that really takes someone's Amazon advertising from Basic, which I would say is your bid management,

your keyword research, it's what everyone's doing, to advanced. Now, advanced is a fun topic

because we could be talking about AMC and DSP or we could be talking about things like

Amazon marketing stream, ad type expansion, campaign segmentation. It's honestly one of the biggest

struggles I have is putting together an advanced advertising webinar because everyone's definition

of advanced is all the way across the board. So what we put together today is kind of the basics

that everyone needs to take their Amazon advertising to the next level.

We provided a lot of the tools that we have directly within Atomic that someone can apply these immediately.

But we're also going to leave quite a bit of time for Q&A.

So I'm going to talk about these things, but I think the biggest difficulty is how do they apply to your business?

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