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The My Wife Quit Her Job Podcast With Steve Chou

613: From Zero To Skincare CEO: How Cristina Brooks Potts Built Her Dream Brand

The My Wife Quit Her Job Podcast With Steve Chou

[email protected]

Marketing, Business, Entrepreneurship

4.81.4K Ratings

🗓️ 31 October 2025

⏱️ 47 minutes

🧾️ Download transcript

Summary

In this episode, I interview a student in my Create A profitable online Store course, Cristina Brooks Potts, on she created her own successful skin care company from complete scratch over at authenticego.com. Her story is truly inspirational. What You’ll Learn How to start a skincare brand from scratch The minimum investment to start a skincare brand How to market a skin care product without paying for ads Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small and intimate and you’ll learn a ton! Click Here To Grab The […]

The post 613: From Zero To Skincare CEO: How Cristina Brooks Potts Built Her Dream Brand appeared first on MyWifeQuitHerJob.com.

Transcript

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0:00.0

Welcome back to the podcast, the show where I cover all the latest strategies and current events related to e-commerce and online business.

0:06.2

Now, in this episode, I interview a student in my Create a Profitable Online Store course,

0:11.1

Christina Brooks Potts, on how she created her own successful skincare company from complete scratch over at Authenticego.com.

0:18.5

And her story is truly inspirational. But before we begin, I want to let

0:22.6

you know that tickets for Cellar Summit 2026 are now on sale over at Cellarsummit.com. And if you

0:27.6

sell physical products online, this is the event that you should be at. Unlike most events that are

0:32.2

filled with high-level fluff and inspirational stories, Cellar Summit is all about tactical

0:36.6

step-by-step strategies you can

0:38.1

actually use in your business right away. Every speaker I invite is deep in the trenches,

0:42.7

people who are running their own e-commerce stores, managing inventory, dealing with suppliers,

0:46.6

and scaling real businesses. No corporate execs and no consultants. Also, I hate big events,

0:52.5

so I intentionally keep it small and intimate. We cap attendance

0:55.7

and around 200 people so you can actually have real conversations and connect with everyone in the

1:00.3

room. We've sold out every single year for the past nine years, and I expect this year to be no

1:04.9

different. It's happening April 21st to 23rd in Fort Lauderdale, Florida, and if you're doing over

1:10.5

$250k or $1 million in revenue,

1:13.4

we also offer a private mastermind for high-level sellers. Right now, tickets are the cheapest

1:18.4

they're ever going to be. So if you want in, go over to Sellersummit.com and grab your ticket.

1:23.2

Now on to the show.

1:30.4

Welcome to the My Wife Quitter Job podcast.

1:32.6

Today, I'm thrilled to have a student in my Create a Profitable Online Store course on the show,

1:38.4

Christina Brooks Potts.

...

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