604. “90% of my sales come from selling in-person, how do I start selling more online?” | Coaching Session
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 18 July 2024
⏱️ 62 minutes
🧾️ Download transcript
Summary
Listen up, product bosses! I’m back with another exciting coaching session for you today with Billie of Billie’s Soap, who is business partners with her dad, and together they sell high-quality, scientifically-backed, natural skincare products to help you feel confident and comfortable in your skin, no matter what your skin type is! If you’ve been struggling with figuring out how to transition your in-person sales to online, then you’re in the right place!
Billie and her dad do amazing at in-person events, so amazing in fact that 90% of their sales come from in-person, but they are both getting tired from all of the traveling they have to do to make this happen which is why Billie is wondering how they can start to lean more into online to continue growing their business.
Together, we dive deep into brand awareness, no matter what stage your business is at, why wholesale might be her next best sales channel and the importance of tapping into your existing customers to increase your sales (hint: this is why you have an email list!).
Tune in as we discover Billie’s next BEST steps to take to start pivoting towards more online sales in order to grow her business to that next revenue level (aka the seven figure mark)!
Resources:
- Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, click here and use the code THEPRODUCTBOSS for 15% off.
- Support Billie’s business by clicking here and use the code THEPRODUCTBOSS for 20% off your entire cart. If you or someone you know is going through active treatment for cancer or you're at the end-stage and not doing treatment, you can email [email protected] to receive your free jar.
- Follow Billie’s Soap on Instagram: @billies.soap.
- Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!
Mentioned in this episode:
Imperfect Action Listen to Imperfect Action wherever you get your podcasts.
Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today.
Transcript
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| 0:00.0 | I'm good at that in person. I have a hard time doing it in writing. The biggest problem we have is no one knows we exist. If you love us, please tell a friend. |
| 0:07.1 | And like that's so easy in person, but it's so hard for me in an email. |
| 0:10.8 | Hi, I'm Dachlan Snyder and this is the Product Boss podcast. |
| 0:17.0 | I've helped launch and grow thousands of product-based businesses, even one of my own. |
| 0:22.0 | And over the last 20 years, I've seen behind the |
| 0:24.8 | scenes of businesses just like yours. Whether they are makers, manufacturers, |
| 0:29.7 | artists, or food and beverage businesses, I have spent so many hours studying it all. |
| 0:35.0 | I've discovered what makes them successful, what mistakes they could have avoided, |
| 0:39.0 | how did they turn their ideas into successful business? |
| 0:43.1 | And what are the strategies that they have used |
| 0:45.5 | to make more sales and be discovered by more customers? |
| 0:48.9 | And this is what this show is all about. |
| 0:52.1 | Whether you're just starting out or you're looking to become a million dollar product |
| 0:55.2 | boss, I'm here to give you the permission to chase your dreams, no matter how big or small. |
| 1:01.0 | All you need is the right mindset, a little courage, strategy, and |
| 1:04.9 | support and you too can be the next million dollar product boss. Let's do this. Hey product bosses, bosses. We are back with another exciting coaching session for you today. |
| 1:21.0 | But before I do that, I just want to ask you if you are currently following for you |
| 1:25.0 | today, |
| 1:30.0 | to ask you if you are currently following the show. We used to say, back in my day, we used to say, are you subscribed to the show? |
| 1:31.0 | But now, since there's been some changes, it's that little follow button at the show. But now since there's been some changes it's that little follow |
| 1:33.9 | button at the top where you just have to hit that plus where you follow the show. |
| 1:37.1 | Now the reason I ask you this before I'm even kicking off is something that I |
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