Hi from CNN, this is Madeline Thompson with five things you need to know for Monday October 28.

So it looks like Democrats will outspend Republicans on advertising across all seven key swing states in the

matchup between Vice President Kamala Harris and former President Donald Trump.

But recently GOP advertisers have cut into that deficit and are even leading Democrats in the crucial battleground of Pennsylvania.

CNN's David Wright has more.

Hey Madeline, yeah, so looking at these spending numbers in Pennsylvania, Michigan, Wisconsin, Georgia, Arizona, North Carolina, and Nevada, those key battlegrounds.

Democrats are set to outspend Republicans on ads by a combined total of about 180 million dollars,

928 million to about 748 million, in the three months since Biden dropped out.

They've established their largest advertising leads in Michigan, where Harris and

our allies are poised to outspend Trump and his supporters by more than 50 million.

But looking only at the ad bookings for October, Republicans are set to beat Harris and

her supporters in Pennsylvania,

the top target for both sides, by about nine million.

That's a significant development this late in the game.

Wall Street is valuing former President Donald Trump's social media company at $9 billion,

a price tag that's more than tripled in the span of just five weeks.

Since plunging to record lows more than a month ago, the share price for truth social owner, Trump Media, has skyrocketed.

CNN's Matt Egan explains.

It was only five weeks ago that Trump media was trading at those record lows of about 12 bucks. But look at this, up 19% today all the way to 46 dollars. And this is all being driven by bets that former President Trump will win the White

House because Trump media has become basically a proxy for how traders think that this election will turn out.

In the summer after President Biden stepped aside,

we saw this stock price fall to record low after record low.

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