Well, hello, hello guys. You're listening to Beauty Bites with Dr. K, Secrets of a Plastic Surgeon, and today on the podcast, this is really exciting.

We're meeting the famous Cocoa Moco.

Thank you.

She is fabulous.

Coco's a marketing professional with such a solid background in entertainment and digital media.

And I know you've seen her on TikTok, I have, and YouTube.

She analyzes internet phenomenon and trends.

And Coco has a podcast as well.

It's called Ahead of the Curve with Cocoa Moco.

And she dives into all these topics weekly, like what trends are going viral in 2024,

all about predictions and insights into digital media. And this is going to be such a

great chat because we're going to talk a little bit about how aesthetics is evolving and changing

and then just how to be a boss girl, what's new in marketing, and all the things you guys need

to know about trend forecasting. Thank you for having me. I'm so excited. I'm such a fan too. Oh, thank you. It's fun to meet someone online on TikTok or on the gram and then meet them in person. It's almost surreal, right? It is. Yeah. Sometimes it's like people say I'm like a lot more talkative in person than they think I'd be. because I think I'm more quiet online, but it's fun to see how they are in person. I love your reserved voice online. And she's like a talking head video where she's holding her microphone. And she says, say your little intro. Yeah, the tagline that people will like come up to me and they recognize me and say it, but it's,

Hi, I'm Kokomoko. I work in media and I've made a career off of accurately predicting trends and rising stars.

And that's like the intro.

That's amazing. And I think that little credentialing statement really set you aside and branded you.

Thank you.

It sets you apart from the crowd. Yeah, I know.

I sometimes it's like a dice roll. Some people love it. Some people hate it, but the numbers don't

lie. Like whenever I say it in a video, it converts so many followers compared to the same exact

video similar, but if I don't say it. So I think people like, if you say an intro, they're like, okay, this is who they are, this is what I can expect from them, let me follow along. The psychology of like telling them your authoritativeness or your, you know, your background, because they actually don't know who you are. So I need to start doing that. I need to be like, I'm Dr. K. DeRay Raj and I'm a facial plastic surgeon, right? Yeah, try it in a few videos. I also think because at least like now once you get a bigger audience, it's not as much, but people see hundreds of videos on their feet a day. And so it's like nice to have someone introduce themselves because then they, it just feels more

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