59. How to Sell with Connection, Not Manipulation
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.6 • 667 Ratings
🗓️ 31 July 2019
⏱️ 59 minutes
🧾️ Download transcript
Summary
Our IFCA Enrollment Director Hayden joined us in the studio and we wanted to share his story as a former stellar athlete to becoming one of the best salesmen we know based on his authentic way of getting to know the prospect. Hayden shares his process, how to be at peak state for your sales, and how to pitch the price of your coaching or program.
Time Stamps:
(0:00) Welcome Back!
(3:08) Hayden’s Story
(13:45) Friendship and Sales
(22:35) Hayden’s Process
(46:08) Pitching Price
(52:24) Peak State and Sales
(53:02) Sales Script
(56:18) Free Facebook Group
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Hey, what's up guys? Welcome back to the Flow State of Mind podcast. Jordan here, for those of you who did not know that. |
| 0:05.1 | You say that every time? Yeah. And Aaron, and today we have Hayden, who is our head of enrollment, because as you guys know already, we're talking about sales today. And there's nobody better to help teach you than him. |
| 0:18.3 | That's right. So we're going to dive deep into what makes Hayden Hayden. |
| 0:22.1 | He's a very interesting guy. |
| 0:23.1 | He comes from a really fascinating background, really cool story. |
| 0:26.3 | But also Hayden is just somebody who, man, the way that we became connected was so |
| 0:29.9 | kind of serendipitous through mutual connections. |
| 0:32.6 | We had a need in the universe that we just had to fill. |
| 0:35.3 | And he was the missing link to our business in so many |
| 0:37.9 | ways. And he's become so much more than a team member. He's become really a part of our family. |
| 0:42.6 | And he's such a deep and connective person. Like you're able to connect with him so quickly. And I think |
| 0:47.3 | that's what makes him special in terms of sales and enrollment and trust. He truly does this out of passion in wanting to help people, and I think that's his other X factor. And I think a lot of coaches and me and I think Jordan included, we feel like |
| 1:01.1 | nobody can sell our programs and our stuff better than us, because we're us, right? |
| 1:06.5 | Yeah. Until you meet someone who understands the psychology behind sales and is as much of a connective |
| 1:12.9 | person. So I'm really, really excited to teach you guys at this kind of stuff today. |
| 1:17.4 | Yeah, we'll kind of dive in here and I'll let you kind of start to go ahead and start grilling, |
| 1:20.8 | Hayden. |
| 1:21.9 | Yeah. |
| 1:22.5 | But how are you, though, by the way? |
| 1:23.8 | I'm doing good. |
| 1:24.5 | I'm doing good. I'm doing good. I love coming out here and I feel like I'm at home, |
| 1:27.7 | so it's not even like I'm on vacation. I just feel like I'm stepping into what needs to get done. |
... |
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