So today we have special guest, Olympian, entrepreneur, CEO, Nick Simmons. Welcome to the show.

Thanks man, glad to be here. I'm really excited for this conversation today,

because it's two things I'm super passionate about. One business, entrepreneurship,

which I want to talk about, run gum and building that business, and then running and fitness.

Those two things together, it's like, that's my world. It's been my world forever.

I think I first learned about you from my subscribers on YouTube. They're like,

dude, you have to meet Nick Bear. You have to go meet him. He's everything that you're about.

Fitness, also the hybrid athlete idea. I just really subscribed that whole mentality,

and then just the entrepreneurial side. I subscribe to your channel. This guy is amazing.

I really need to go see your setup, which has been incredible by the way. Then also just learn

your story. You have a really incredible story. It's been so powerful for us. Our story is a whole

building the business, building the military, building the industry, building the team.

I've learned from that. You've seen how powerful that story is. People find it and they attract to it.

They are part of it. People are part of the story. Our brand does really well is storytelling.

We've seen that work. Now we tell our story or really passionate about telling other people's stories as well.

Olympian. I think this is the first time I've ever had a past life.

I have a lot of questions.

Sure. Pepper, me, man. I have a lot of questions about that.

For your audience, I said this last night. I say nothing's off limits. You guys can ask me anything.

You can't offend me. Take it any direction you want to go. It's an odd story. Goofy kid growing

up and boys the Idaho. Short little white kid. No one expects him to go on and make an Olympic final,

but it worked out for me that way. That's when I'm going to need started that.

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