574. "I have so many ideas--what do I focus on first?" | Coaching Session
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 4 April 2024
⏱️ 67 minutes
🧾️ Download transcript
Summary
If you're a product-based business owner, then chances are you're also a creative- meaning you constantly have ALL of these new ideas you're wanting to test and try. As a creative, one of the biggest struggles I see is being able to know where to focus and prioritize to keep the needle moving forward in your business. Sound familiar? That's exactly what I'm helping Rachel of Falcone Farms today so let's dive in.
Rachel is raising two kids, running a farm, already has one product-based business, and is now launching another. We talk through her new goat’s milk soap company, including shifting her ideal client and doing the math on cost, price, and quantity. But we also talk about the big picture in terms of waiting for your experiments to produce results, and how to stay focused.
This episode was so much fun and had so many great takeaways! Rachel and I are very similar in that we're both creatives so our minds are always wanting to jump to the next thing. If that sounds like you, then be sure to tune in and let's get you focused.
Resources:
- Purchase from Rachel’s business: FalconeFarm.com
- Follow Rachel and Falcone Farm on TikTok and Instagram (@FalconeFarm)
- Join our brand new program, ‘Stand Out Society’, an 8-week program for product businesses looking to breakthrough to get more customers and stand out in a crowded market. Stand Out Society is open to anyone who sells products- whether you’re just starting out or have been doing it for years. We’ll cover the core foundations your business needs to get clear on your brand and get more customers. Plus I’m teaching it live for this round only!! Join Stand Out Society today! Doors close on Wednesday.
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
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Transcript
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| 0:00.0 | Okay, so two kids, a farm, a bunch of goats, |
| 0:03.4 | a business where you have to cut and sew |
| 0:05.3 | harnesses and leashes, and you've decided |
| 0:07.8 | to add on a goat milk, so company. |
| 0:11.2 | I'm a little unhinged, yeah. it seemed like a good idea at the time. |
| 0:15.0 | Hi, I'm Jacqueline Snyder and this is the Product Boss Podcast. |
| 0:22.0 | I've helped launch and grow thousands of product-based |
| 0:25.7 | businesses, even one of my own. And over the last 20 years I've seen behind the scenes of |
| 0:31.1 | businesses just like yours. Whether they are makers, |
| 0:34.2 | manufacturers, artists, or food and beverage businesses, I have spent so many |
| 0:38.6 | hours studying it all. I've discovered what makes them successful. What are mistakes they could avoid? How did they turn an idea into |
| 0:47.0 | successful business and what are strategies they have used to make more sales and be discovered by more customers. This is what this show is all about. |
| 0:56.4 | Whether you're just starting out or you're looking to become a million dollar product boss, |
| 1:00.4 | I'm here to give you the permission to chase your dreams no matter how big or small |
| 1:05.1 | all you need is the right mindset a little courage strategy and support and |
| 1:10.4 | you too can be the next million dollar product boss. Let's do this. |
| 1:15.0 | Hey hey product boss, so I know that growing a product-based business can be tough, |
| 1:25.0 | especially when you're wearing all of the hats |
| 1:28.0 | and maybe even making all of the hats |
| 1:30.0 | and trying to keep track of all the things. |
| 1:32.0 | So one thing that shouldn't make it any tougher |
| 1:34.8 | is finding the right software to use in your business |
... |
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