567: What Pinterest Can Do for Your Business in 2022

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 23 May 2022

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

If you’re putting all your marketing eggs into the Instagram and Facebook basket, you are missing out on the number one way I drive organic traffic to my website, and the platform that gives your content the longest lifespan… We’re talking months compared to hours. This guest knows all about the power of this massive platform known as Pinterest. With Kaeli Todd’s expertise, we’ve leveled up our strategy to ensure that even more people are seeing our content and landing on my site for even more opportunities to learn and be served by my business. In this conversation, we’re talking about why you need to be on the platform if you’re not already, the best place to get started as a newbie, and some nuggets of actionable advice to jumpstart your Pinterest marketing strategy right now. PRE-ORDER MY FIRST BOOK: jennakutcher.com/book GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: jennakutcherblog.com/pinteresttips

Transcript

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0:00.0	What it comes down to ultimately is that Pinterest allows you to get in front of and build
0:05.3	trust with a brand new audience.
0:07.6	It's essentially a whole new market for you and your business.
0:11.0	Hey, my name is Jenna Kutcher and I am obsessed with all things business, marketing numbers,
0:16.6	and helping you to navigate both the messy and the magical seasons of this thing called
0:20.8	life.
0:21.8	I'm a small-town mama who took a $300 camera, grew a successful photo-biz, and now I work
0:26.4	from home in Rema 7 figure online business.
0:28.9	I teach you the tried and true secrets to building a career you adore.
0:32.8	Shia away from the real talk?
0:34.4	No way.
0:35.4	Money, hardship, growth, loss, and marketing are all topics we discuss here.
0:39.4	Think of this as your one-stop shop for happy hour with a gal pal mixed with business
0:43.3	school.
0:44.3	Pull up a seat, make sure you're cozy, and get ready to be challenged and encouraged
0:47.6	while you learn.
0:48.8	This is the Gold Digger Podcast.
0:51.6	If you're putting all your marketing eggs into the Instagram and Facebook basket, well,
0:55.8	you're missing out on the number one way that I drive organic traffic to my website,
0:59.8	and the platform that gives your content the longest lifespan.
1:02.9	We're talking months compared to hours.
1:05.5	This guest knows all about the power of this massive platform known as Pinterest.
	...

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