566: Is Your Brand Cohesive and Original? Find Out.

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 18 May 2022

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

Where would I start if today was day one of creating a brand new brand? How can you feature multiple services and offers under one brand without confusion? Is a personal brand under your own name always right for a new business? These are just a few of the brand-related questions we’re tackling in this installment of Kylie & Jenna. Talking branding is one of my favorite things to dig into, and this discussion features your questions plus a peek inside the Jenna Kutcher brand and how it’s evolving in this new season of my life. PRE-ORDER MY FIRST BOOK: jennakutcher.com/book GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: jennakutcherblog.com/brandingchat

Transcript

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0:00.0	Every time something big happens in my life, my identity changes.
0:06.1	And if my brand isn't coming along with me, then I'm not living in alignment.
0:10.0	And I am a stickler.
0:12.4	Anything that doesn't feel aligned, I cut it out of my life.
0:16.9	Hey, my name is Jenna Kutcher and I am obsessed with all things business, marketing numbers,
0:22.3	and helping you to navigate both the messy and the magical seasons of this thing called
0:26.5	life.
0:27.5	From all-time mama who took a $300 camera, grew a successful photo-biz, and now I work
0:32.0	from home in RUM7 figure online business.
0:34.5	I teach you the tried and true secrets to building a career you adore.
0:38.5	Shia away from the real talk?
0:40.1	No way.
0:41.1	Money, hardship, growth, loss, and marketing are all topics we discuss here.
0:45.0	Think of this as your one-stop shop for happy hour with a gal pal mixed with business
0:49.0	school.
0:50.0	Pull up a seat, make sure you're cozy, and get ready to be challenged and encouraged
0:53.3	while you learn.
0:54.5	This is the Gold Digger Podcast.
0:57.3	It's so cool to be podcasting alongside my business BFF and the woman who inspired me
1:02.0	to start my own show.
1:04.1	Amy Porterfield is the host of the online marketing made easy podcast brought to you by
1:08.9	the HubSpot Podcast Network.
	...

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