What's going on guys and welcome back to another episode of the Bear Performance

podcast.

I'm your host Nick Bear, CEO of Bear Performance Nutrition and it is currently November 28,

2020. We're about 17 hours into our Black Friday sale. If you guys know we do one discounted

sale a year that is our annual Black Friday sale. In the past we've done 20% off with

some new product releases, some some tiered free gifts. This year we decided to do 25% off.

25% off is the biggest discount we've done in a long time. If not ever. Maybe in the beginning

the first year or two of owning BPN we might have done like massive discounts but in the past

couple of years it's only been 20% this year we did 25% off because it's only one sale a year

now moving forward and being 17 hours into the sale now it has been, we've hit some records.

It's been the most successful sale in terms of number of orders in revenue ever. We hit

a new record breaking month of revenue and overall it's been a massive success. We have

so far you know last year we did a 48 hour sale for Black Friday and this year we have already

done four times as much revenue and four times as many orders in the first 17 hours

no we did as opposed to the last last year's 48 hour sale. We've done four times as much revenue

in order so far this year and that's kind of exactly what we expected because in the last year

we've had we know we've grown like four X from 2019 to 2020 and we implemented some new systems.

We have our new warehouse set up our new fulfillment operations. We hired a lot of temporary work

to help fulfill orders and move packages and restock inventory for Black Friday to overall the

operations and systems that we put in place you know working with Preston my brother our COO

and John our warehouse manager and Ryan Kerman our floor manager for the warehouse you know they

built out an awesome awesome system for Black Friday this year and we're you know for first off

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