#553: Automating and Optimizing E-Commerce Operations with Jorrit Steinz, ChannelEngine
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
The Agile Brand
4.9 • 113 Ratings
🗓️ 24 July 2024
⏱️ 24 minutes
🧾️ Download transcript
Summary
When consumers can get what they want, whenever, however, and wherever they want, simplifying and optimizing e-commerce operations is key to success. Joining us today is Jorrit Steinz, Founder & CEO of ChannelEngine, who has built a platform that helps retailers manage their online sales channels more effectively.
About Jorrit Steinz
Active Tech Entrepreneur and angel investor with more than 20 years of experience and expertise in B2B and B2C e-commerce, marketplaces, SaaS, and international platform strategies. Currently, Founder and CEO of the fast-growing marketplace integration platform ChannelEngine.com
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Transcript
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| 0:00.0 | The Agile brand |
| 0:02.0 | Welcome to Season 6 of the Agile brand, where we discuss marketing technology and customer experience trends, insights, and ideas with enterprise and technology platform leaders. |
| 0:18.0 | We focus on the people, processes, data, and platforms that make |
| 0:22.1 | brands successful, scalable, customer-focused, and sustainable. This is what makes an agile brand. |
| 0:27.6 | I'm your host, Greg Kilstrom, advising Fortune 1000 brands on Martec, marketing operations, and |
| 0:33.5 | CX, best-selling author and speaker. The Agile Brand podcast is brought to you by Tech Systems, an industry leader in full-stack |
| 0:40.8 | technology services, talent services, and real-world application. |
| 0:45.2 | For more information, go to teksystems.com. |
| 0:50.0 | Before we get started, I wanted to let you know that my latest book, Priority is Action, Seven Principles for Better Strategies, Decisions, and Outcomes is now available. In it, I give ideas and insights for leaders and teams that need to make meaningful progress on their priorities. After all, our priorities are what we do, not what we say we'd like to do. You can find Priorities Action on Amazon or learn more on my website, |
| 1:11.7 | GregKilstrom.com. Now let's get on to the show. When consumers can get what they want, |
| 1:19.1 | whenever, however, and wherever they want, simplifying and optimizing e-commerce operations is key |
| 1:24.6 | to success. Joining us today is Yoritt Steins, founder and CEO of Channel Engine, who has built a platform that |
| 1:31.4 | helps retailers and brands manage their online sales channels more effectively. |
| 1:35.9 | Yorit, welcome to the show. |
| 1:37.6 | Thank you for having me, Greg. |
| 1:39.5 | Yeah, looking forward to talking with you here. |
| 1:41.6 | So why don't you start by sharing a little bit of the story behind founding Channel |
| 1:47.8 | Engine and what inspired you to focus on simplifying global e-commerce for retailers, brands |
| 1:53.9 | and customers alike? |
| 1:54.9 | Yeah, sure. |
| 1:56.8 | It's not a very obvious choice to do because everybody that is in e-commerce knows it can be a |
| 2:01.8 | challenging task. So I have been in e-commerce as an entrepreneur for more than 21 years now. |
... |
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