547: [success] Doubling Revenue AND Simplifying Her Business with Cathy Heflin

The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix

Natalie Eckdahl

Entrepreneurship, Business, Management

4.8 • 630 Ratings

🗓️ 27 October 2022

⏱️ 42 minutes

🔗️ Recording | iTunes | RSS

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Summary

What if you are confident in your expertise, but you are not sure what to do next in your business? If you are trying all the things and you have hit a growth plateau, this episode is for you.

Many of my clients experience a plateau. They have built a solid client base. Yet, they struggle to advance to the next level. Cathy Heflin is one of those clients who hit a plateau and overcame it with the help of $ix Figures Lab by actually doing less in her business.

Cathy lives in Pasadena, Maryland, and she is a Pinterest Marketing Consultant for e-commerce brands. Most of her clients are monetizing Pinterest and have online shops.

In this episode, Cathy and I talk about what was missing in her business when she joined $ix Figures Lab, what it means to be coachable, and how she doubled her monthly revenue in just 6 months by focusing on revenue-generating activities, reducing some of her offers and optimizing the remaining offers.

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This episode was first published at BizChix.com/547. Subscribe to our sister podcast, Stacking Your Team, on your podcast app or at BizChix.com/category/team.

Transcript

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0:00.0	What if you are confident in your expertise, but you are not sure what to do next in your business?
0:08.0	If you are trying all the things and you have hit a growth plateau, this episode is for you.
0:15.9	Many of my clients experience a plateau. They have built a solid client base, yet they struggle to advance to
0:22.9	the next level. Kathy Heflin is one of those clients who hit a plateau and overcame it with the help
0:29.3	of our group coaching program, Six Figures Lab, by actually doing less in her business.
0:36.9	Kathy lives in Pasadena, Maryland, and she is a Pinterest marketing
0:40.9	consultant for e-commerce brands. Most of her clients are monetizing Pinterest and have online shops.
0:48.6	In this episode, Kathy and I talk about what was missing in her business when she joined Six Figures Lab,
0:56.2	what it means to be coachable and how she doubled her monthly revenue in just six months
1:02.5	by focusing on revenue generating activities, removing some of her offers, and optimizing
1:10.5	the remaining offers. Join us as we do a deep dive
1:14.6	into Kathy Heflin's success story. Before we dive in, may I welcome you to the BizChicks podcast,
1:22.0	which has been a free resource for women entrepreneurs since 2014. I'm your host, Natalie Eckdal. I'm a business strategist,
1:31.1	former competitive swimmer, out-of-the-box thinker, author, speaker, mama, caregiver, MBA, and CEO of
1:39.9	BizChicks, Inc. My passion is helping women's service entrepreneurs grow and scale their businesses
1:47.1	to first six figures in revenue and then six figures in profit. We help you do this so that you
1:54.0	can build wealth, have a greater impact, and create more time for your VIPs. My VIPs are my husband Mark, our three kids ages 6 to 19, and our two sibling, Bengal cats.
2:07.2	I have a very full life running a home family and this dream business where my team and I
2:12.7	coach and train high performing women entrepreneurs from around the world.
2:20.4	May I encourage you to get as much help as you can afford at home and in your business. And remember, just because you can do something
2:26.8	does not mean that you should. Kathy Heflin, welcome to the Bizjiks podcast.
2:35.7	Thanks so much for having me, Natalie.
	...

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