529: Rachel Blumenthal, Rockets of Awesome Founder

So Money with Farnoosh Torabi

Farnoosh Torabi

Business, Entrepreneurship

4.7 • 2K Ratings

🗓️ 1 February 2017

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

Rachel Blumenthal is the founder of Rockets of Awesome, which is this really smart company that I’ve actually engaged with. How it works is if you’re a parent or someone who wants to gift clothing to children, you can go on the website, sign up for a membership. They ask you a series of questions about your child; age, measurements, but also the taste of your kid. What kind of a kid do you have? Is he or she active? They gather all that information, all that intel and send you a personal box to your door with about 12 items for your child. It’s really functional, really affordable, and the clothing is very unique. I have to say, as someone who’s now been buying clothes for little people for the past two, three years. It gets very redundant. When you go on the playground, a lot of the kids are wearing the same things. It’s nice to find a resource, like Rockets of Awesome, that kind of does a lot of the work for you, brings the clothing to your house, catered to your family, and for very affordable price points.

Prior to starting this company, she was the CEO of Cricket’s Circle, a trusted resource and editorial engine for everything baby and toddler. Her insights from Cricket’s Circle led her to the birth of Rockets of Awesome.

Another fun fact about Rachel; she is the partner of Neil Blumenthal. Of course, if you watched Follow the Leader on CNBC, you remember Neil. He is the co-founder of Warby Parker along with Dave Gilboa. Of course, Warby Parker is, as they say in the tech world, in the entrepreneur world, a unicorn valued at over a billion dollars. They know how to run businesses and so does Rachel.

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Transcript

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0:00.0	So Money episode 529, Rachel Blumenthal, founder of Rockets of Awesome.
0:08.1	You're listening to So Money, with award-winning money guru Farnush Karabi.
0:12.1	Each day get a 30 minute dose of financial
0:15.1	inspiration from the world's top business minds authors, influencers and from
0:19.8	Farnu Shurself. Looking for ways to save on gas or double your double coupons?
0:25.0	Sorry, you're in the wrong place.
0:28.0	Seeking profound ways to live a richer, happier life.
0:31.0	Welcome to So Money, everyone, February 1st, 2017.
0:38.4	It's my birthday month.
0:40.6	Do you guys celebrate your birthday all month? I'm not one of those people.
0:43.8	But February is a short month and my birthday is right smack dab in the middle of it
0:48.8	February 15th, so I don't know maybe because I'm pregnant and my life's going to be a little more
0:54.7	hectic in the coming moms I should just start celebrating now what do you think
1:00.3	advice out there for me anyone.
1:03.0	Today's guest is Rachel Blumenthal and she is the founder of Rockets of Awesome,
1:09.0	which let me tell you is this really smart company that I've actually engaged in.
1:15.0	How it works is if you're a parent or someone who wants to gift clothing to children,
1:22.0	you can go on the website, sign up for a membership. They ask you a series of questions about your child, you know, age, measurements, but also, you know, the taste of your kid. kind of a kid it do you have is she
1:34.4	active and they gather all that information all that intel and send you a
1:38.5	personal box to your door with about 12 items for your child. And it's really functional, really affordable, and
1:47.0	the clothing is very unique, I have to say as someone who's not been buying clothes for little people for the past two, three years, it gets very redundant.
1:56.7	And when you go on the playground, a lot of the kids are wearing the same things.
	...

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