524: The Truth About Supplements – What’s Regulated, What’s Not, and How to Find Quality | Oliver Amdrup
The Genius Life
Max Lugavere
4.7 • 4.7K Ratings
🗓️ 10 November 2025
⏱️ 70 minutes
🧾️ Download transcript
Summary
Oliver Amdrup, co-founder of Puori, joins Max live from Copenhagen to expose the truth about regulation, purity, and potency of health supplements, revealing how to spot real quality when it comes to fish oil, creatine, and protein powders—and how to avoid the junk that’s flooding the market.
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Transcript
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| 0:00.0 | What up everybody? It's episode 524 of The Genius Life. Let's go. |
| 0:06.3 | What up? |
| 0:07.3 | Genius. |
| 0:07.7 | A full of my. |
| 0:09.0 | Max, look him here. |
| 0:12.0 | Max. |
| 0:13.0 | Max. |
| 0:14.0 | What is going to be the genius life? |
| 0:17.0 | The Genius Life. |
| 0:19.0 | What up, everybody. Welcome back. Life. The Genius Life. |
| 0:24.4 | What up, everybody. |
| 0:26.1 | Welcome back to The Genius Life. |
| 0:27.7 | I'm your host, Max Lugavir. |
| 0:32.0 | And this episode was taped live in Copenhagen, where the coffee is strong and the jet lag is stronger. |
| 0:33.8 | Today I'm joined by Oliver Amdrip. |
| 0:35.5 | He's the co-founder of Peoria for no BS masterclass on supplements. What's legit, what's hype, and how to spot the difference. Full disclosure, Peoria is a show partner. And as always, they had no editorial control over where I took this conversation. Today we dig into the myths like supplements are unregulated and lay out what actually |
| 0:56.6 | matters. Potency is the active ingredient really in there, purity, heavy metals, microplastics, |
| 1:01.9 | residues, et cetera, and stability, for example, why oxidation can make or break your fish oil. |
| 1:07.9 | Oliver, as a supplement industry insider for over a decade, is going to pull back |
| 1:11.8 | the curtain on third-party testing. He's going to lay out everything you need to know. We're going to |
| 1:16.0 | discuss why buying direct from reputable brands beats playing Amazon roulette. And we're going to |
| 1:20.3 | discuss creatine, protein powders, and the lucene threshold you actually need to hit in orders to |
... |
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