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The ONE Thing

511. How to 6X Your Goals Using The ONE Thing with Brandon Turner

The ONE Thing

NOVA Media

Entrepreneurship, Business, Careers

4.61.1K Ratings

🗓️ 23 June 2025

⏱️ 36 minutes

🧾️ Download transcript

Summary

When The ONE Thing first came out, Brandon Turner didn’t just read it—he made it his only book for an entire year, reading it cover to cover more than 20 times. The result? He didn’t just hit his audacious goal of acquiring $50 million in real estate in three years—he soared past it, buying $300 million worth. In this episode, Brandon pulls back the curtain on exactly how he did it. We talk about how to audit your time, create a “not to do” list, and get ruthless about delegating anything that isn’t your highest-value work. Brandon shares the keystone habits that unlock everything else, the difference between setting a vision and just dreaming, and why tracking your personal life is just as important as any business KPI. We also dive into practical strategies for goal setting with your spouse, the importance of supporting each other’s dreams (even if they’re wildly different), and how habit tracking can turn your goals into a game you actually want to play. Challenge of the Week: Pick one habit you want to build. Make yourself a simple tracker—just a piece of paper and a pen will do. Track it every day this week. At the end of the week, look at your score. Did you hit your target? If not, what got in the way? Gamify it, and see how much progress you can make, one small step at a time. *** To learn more, and for the complete show notes, visit: the1thing.com/pods. We talk about: How to reverse engineer your vision down to a single next step Why your “not to do” list is just as important as your to-do list How gamifying your habits can make growth inevitable Links & Tools from This Episode: Learn more: BiggerPockets Listen: The Better Life Podcast Read: Vivid Vision by Cameron Herold Follow Brandon on Instagram: @beardybrandon Connect with Brandon on LinkedIn Free Resources Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing. Produced by NOVA

Transcript

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0:00.0

Hey gang, I'm very excited about this week's guest. He's a good friend. Let me give you a little bit about him. He's a super fan of the one thing. When it came out, he made the decision to only read the book for the entire year. And I think he's read it more than 27 times now. He left his previous career, and you'll know about it when I tell you. But he set a huge vision. He was going to acquire $50 million worth of real estate in three years and a bunch of other stuff. Well, he did all the other stuff,

0:25.0

and he didn't just acquire $50 million with the real estate in three years. He bought

0:28.6

$300 million worth of real estate in three years. Blows the mind. So we'll walk through

0:34.7

how he's using the book, not just to live his life, but also to

0:38.4

grow his business, how he created a not-to-do list for himself by auditing his time, which

0:43.5

led him to delegate more of the work and get him out of the jobs he shouldn't be doing, how he

0:48.1

hires, how he gamifies his habits, so many practical tips from my friend, the longtime host of Bigger Pockets,

0:55.2

and the current host of the Better Life podcast, Brandon Turner, he also runs a huge investment firm.

1:01.2

We've got so much to share with you. And we're going to do it fast. Brandon talks fast,

1:05.8

and I'm just keeping up. So if you listen on 2x speed, you might want to drop it down to 1x

1:10.3

for this episode because we have a lot of great ideas coming at you.

1:13.6

It's coming in hot right now.

1:16.1

I'm Jay Papazan, and this is The One Thing, your weekly guide to the simple steps that lead to extraordinary results. How many years since you've shaved your beard?

1:36.8

Is that a real question?

1:38.2

Why not?

1:39.1

Let's start there.

1:39.7

Go controversial.

1:41.3

This is a big deal.

1:42.0

I shaved it.

1:43.1

The first time I ever went to Maui, I was 23.

1:46.1

When I went to Maui, I'll be 40 in a few months. So I was 23, and I wanted to do snorkeling.

1:51.1

So I shaved it then. Okay. It's the weirdest thing. And I have not gone back since.

...

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