Welcome to the How of Business with David Begin and Henry Lopez, the podcast that offers practical advice and tips on how to run and grow your small business.

The How of Business helps aspiring entrepreneurs and small business owners achieve their definition of success and overcome challenges that get in their way.

This podcast series focuses on the everyday common business issues,

challenges, and opportunities that face the small business owner. So here now are your hosts of

the How of Business, David and Henry. Welcome to this episode of The How of Business. This is

Henry Lopez and my guest today, Kira Reid.

Kira, welcome to the show.

Thank you, Henry.

I'm happy to be here.

Let me tell listeners a little bit about you and then I'll have you add to it.

Kira is the co-founder of Made to Order.

Made to Order is a social media strategy and training agency.

And they specialize in preparing entrepreneurs and businesses for success in the digital age she has been on the front lines of

social media since the beginning and she has been fortunate to work with a range of companies

and communities like the sunset strip in los angeles Angeles, the Roxy Theater, and the industry

has changed and matured, but she's worked in pioneering social media that has been recognized

by the New York Times, Entrepreneur Magazine, and TechCrunch, just to name a few. Back in the

very beginning of social media, she authored Blog 101,

which was a beginner's guide to blogging. And since then, she has guest lectured at UCLA and USC and has

spoken at a number of conferences on the topic. Today, her passion is helping businesses understand

the power of social media and how to use it to drive traffic, leads, and sales to grow a small business and large businesses as well.

So once again, Kira, welcome to the show, and please add to that and tell us what you're up to these days, please.

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