#50: Create Lifelong Customers with a Product Funnel
The StoryBrand Podcast
StoryBrand.com
4.7 • 2K Ratings
🗓️ 13 December 2021
⏱️ 32 minutes
🧾️ Download transcript
Summary
After a customer purchases a product from you, what's next for them? You could call it a day and let that customer drop off. Or you could create a path for them to discover their next purchase from you. Creating a product funnel and guiding your customers through it is a key way to turn one-time purchasers into lifelong customers, generating sustainable revenue for your company.
Think of it this way: if your business is like an airplane, your products are your wings. They need to be strong and stable or your business will crash! In today's coaching conversation, Donald Miller talks with Trevor and David Muir, two brothers behind TheInternUniversity.com, all about how to create an amazing product funnel. If your products are struggling to keep your business in the air, lean in and listen to today's episode!
Find out more about Trevor and David Muir's business at TheInternUniversity.com.
--
Are you stuck trying to grow your amazing business everyone should know about? We can help! Go to BusinessMadeSimple.com/Podcast, share what's been keeping you up at night when it comes to growing your business, and you could be a guest on a future episode. If selected, Donald Miller will coach you during a podcast taping to help identify where your business is blocked and what you need to do to fix it. Stop playing a guessing game when it comes to growing your business and go to BusinessMadeSimple.com/Podcast today!
If you are struggling to discover the problem that's keeping your business from growing, we can give you a customized plan to fix it. Just go to MyBusinessReport.com, fill out the assessment, and get a FREE detailed report on the health of your business along with a customized plan on how to make it more profitable. It only takes about 12 minutes to complete! Knowing what's really going on with your business shouldn't be a mystery. Go to MyBusinessReport.com right now and get the customized plan you need to fix it.
Every week on the Business Made Simple Podcast we coach you to run your business like an airplane so it flies far and fast.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Welcome to the Business Made Simple Podcast where we coach you to run your business like |
| 0:07.1 | an airplane. |
| 0:08.3 | The cockpit is your leadership, the body is your overhead, the right and left engines |
| 0:12.6 | power your marketing and sales, the wings are your products and the fuel tanks are your |
| 0:16.6 | cash flow. |
| 0:17.6 | If you run your business like an airplane it will fly far and fast. |
| 0:22.1 | Each week we help business owners just like you discover what's wrong with their business |
| 0:26.0 | then keep them from crashing by showing them how to fix it. |
| 0:29.5 | I'm your host Donald Miller. |
| 0:31.2 | I get very, very, very excited when I hear a business idea that is good. |
| 0:37.2 | And I get more excited when the good idea is coming from people who could actually deliver |
| 0:41.7 | it. |
| 0:42.7 | Today is my favorite kind of episode. |
| 0:45.0 | It's where we actually sit down with a business with an entrepreneur leader and we help them |
| 0:49.9 | figure out how to make their company work. |
| 0:52.0 | Today we're going back even further. |
| 0:54.2 | This isn't just an entrepreneur leader who has a company. |
| 0:56.4 | This is somebody who has an idea, Trevor and David Muir. |
| 1:00.3 | They are brothers and I'm not going to spoil the idea for you. |
| 1:04.0 | I'm going to let it all come out in the coaching conversation. |
| 1:07.0 | But if you have an idea and you want to make it become a business, you're going to find |
| 1:11.5 | yourself on this episode. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from StoryBrand.com, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of StoryBrand.com and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.