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The Playbook With David Meltzer

5 Ways to Increase Your Chances of Success

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Business, Careers

4.61.9K Ratings

🗓️ 19 September 2021

⏱️ 8 minutes

🧾️ Download transcript

Summary

Stimulate interest: connect emotionally to stimulate their curiosity Transition interest: provide collateral or information to transition the curiosity to allow you to share a vision Share a vision: utilize the information provided in previous step to prove reason, impacts and capabilities to share a vision Manage and develop a vision: 80% of the work is to manage and develop the shared vision through signed contract, execution, delivery and expectation management Thrive: when your customers sell for you. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

If you can't answer that equation in your own business,

0:03.5

quantitatively with real value, not subjective value,

0:06.6

you're not ready to build a business.

0:08.7

This is Entrepreneurs to Playbook.

0:11.2

I believe in quantitative value, so everything

0:13.6

that I talk about, although I'm probably one

0:16.1

of the more spiritual people, for me,

0:19.2

I like quantitative value.

0:20.6

Why?

0:21.8

Because quantitative value does not exist in everything.

0:26.0

Subjective value does.

0:27.3

And so many people in business, they're stuck

0:29.7

on the subjective value side of things.

0:32.0

They look and see great ideas.

0:35.2

They think and perceive things in a certain way.

0:38.6

But what really holds true in a business,

0:40.8

how to scale a business, grow a business, accelerate

0:43.0

a business, exponentially grow a business,

0:45.7

is a straight equation of economy.

0:48.6

It's called the Profit Center equation

0:52.0

where we are providing more value than we're asking for.

0:55.4

I know that sounds simple, but quantitatively,

...

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