5 Tips to Become the Best Marketer | Ep. #509

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Business, Careers

4.6 • 1.4K Ratings

🗓️ 22 December 2017

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #509, Eric and Neil give 5 tips on how to become the best marketer. Tune in to hear their insightful list and why retaining new information is an important facet. Time-Stamped Show Notes: [00:27] Today’s Topic: 5 Tips to Become the Best Marketer [00:34] Tip #1: Run an experiment every single week. [00:49] At Crazy Egg, they used to have people sign up using Google Authentication, which increase conversions by 30% because it was so much easier. [01:14] Because people are now worried about privacy, just asking for name, email, and password is more effective. [01:29] Tip #2: Create your own Mastermind (a group of like-minded people who come together to learn what they don’t know) [01:51] Find a few people in your area and meet up about once a month. [02:28] Tip #3: Learn from other podcasts. [02:37] Podcasts with founders usually reveal growth numbers and how they got there. [03:45] Tip #4: Create content! Creating content helps you articulate your thoughts. [04:20] Tip #5: Pay for information. [04:35] If you pay for information, it forces you to actually retain and appreciate the info. Because you have absorbed this information, you are then able to go implement it. [05:05] That’s all for today! [05:07] Eric and Neil recommend the Problem Solvers podcast, because there is a great episode about the Hello Fresh CEO. To listen go to singlegrain.com/solve. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your load time.
0:55.0	Welcome to another episode of marketing school. I'm Erratu and I'm Neil Patel and today we're going to talk about five tips to become the best marketer.
1:02.0	So, Neil, you're starting.
1:04.3	Tip number one, I've discussed this in the past, run an experiment every single week.
1:09.5	Marketing constantly changes. If you don't keep up with trends you won't do well anymore.
1:15.2	What works years ago doesn't necessarily work now. I remember with Crazy Egg we used to do something
1:20.8	where we would force you to sign up using Google authentication,
1:23.8	in which you wouldn't have to enter in your email and password anymore because Google
1:26.9	would just provide us the data.
1:28.5	That drastically increased our conversions by over 30%.
1:31.8	Nowadays, people are worried about privacy. If we didn't continue
1:35.0	to run experience and retest that, we would be losing money because now we found
	...

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