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The Tom Ferry Podcast Experience

5 Steps for Building Your Brand in 2024 & Winning on Social | Tom Ferry Podcast Experience

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.71.1K Ratings

🗓️ 27 December 2023

⏱️ 35 minutes

🧾️ Download transcript

Summary

Building your brand in 2024 is not the same as building your brand in any other year. You’re playing in a hard market with social media and tech tools changing. It’s critical to think smarter, adjust to your client avatar, and use the best social media strategies working today.   On this episode of the podcast, Jason Pantana and I talk with Rockstar agent and coach Will Draper about his five social media steps for building your brand in 2024. We’re talking about choosing the right platforms, creating a winning content strategy, and a lot more!   Watch or listen, right here!

Transcript

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0:00.0

No, you know I'm not going to. What is, you gotta tell me what it is?

0:03.0

It's a mint. It's a mint. It's a mint laced with LSD.

0:06.7

Go ahead.

0:07.7

Hang on.

0:08.7

Let's see the super secret extra spicy black star mint of warriors.

0:19.0

I'm gonna let it I'm gonna let it just season a little bit.

0:22.0

See Will it would have been worth it but you're on

0:26.4

vacation just to fly over here just for the insanity of podcast number 8 of the

0:32.1

day and I have and I have one more after this

0:38.1

So here's the thing entrepreneurs leaders salespeople we all want to create consistent, repeatable, and

0:43.9

scalable ways to grow our business and our income and we want to do it better,

0:47.8

faster, and more seamlessly. Why? So we can actually enjoy our lives, take

0:52.4

vacations, and spend the quality time what we want with the people that we love.

0:56.0

How do we do all this without spending a fortune or running ourselves ragged?

1:00.0

That's the big question, and this show is dedicated to the answer.

1:04.0

Hey, so welcome back to the podcast.

1:10.0

Boy, this is the eighth podcast I filmed today. I don't know if I've ever actually said that before, but we've done this before. We sat in room and we just interviewed all these remarkable people. And today, if you were looking for a strategy around, what should I do to stand out, build my

1:26.5

brand on social in 2024, look or listen no further than Will Draper, longtime client,

1:33.4

seven years in real estate, $20 million in volume,

1:35.8

selling 30 houses a year, and really living his best life.

1:38.9

He and Jason Pantana, long-time buddies.

1:42.3

So Jason, welcome back to the show and Will, welcome to the show.

...

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