485: How to Get Your Chicken List to Reach Out to You
Your Virtual Upline Podcast
Bob Heilig
4.9 • 1.7K Ratings
🗓️ 7 November 2025
⏱️ 10 minutes
🧾️ Download transcript
Summary
What if the people you've always dreamed of leading started coming to you?
In this first episode of Taking Off the Mask, Bob shares the powerful story of Stephanie Wood, a leader who reignited her business through the power of presence and authenticity.
After years of doing "all the right things" and feeling like nothing was working, Stephanie made one simple shift in how she showed up in her content. The result? One of the people on her chicken list, someone who had been a customer for ten years, reached out to her and joined her team.
This isn't a story about recruiting. It's a story about trust. It's about what happens when you stop trying to say the right thing and start showing up as the leader you actually are.
We hope you enjoy hearing Stephanie's story, as much as we did sharing it with you.
Transcript
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| 0:00.0 | Last year has been brutal. |
| 0:05.2 | Everybody in my company, none of us have seen a down real. |
| 0:09.4 | I mean, we really thought those were down months when we were making six weeks. |
| 0:13.6 | But this is the down that we have never, ever expected before. |
| 0:20.6 | And that's been trend like over the last year, you said it's kind of started to be that way. |
| 0:25.3 | What change do you think? |
| 0:26.8 | What started to cause the decline? |
| 0:28.6 | How many products are out there? |
| 0:31.5 | The noise, the volume. |
| 0:34.1 | I think a lot of people too, the shutdown, like people closing their doors, so the distrust, |
| 0:41.2 | I really think, I think economy finally caught up with our industry where it didn't |
| 0:49.4 | never hit us during COVID. In fact, we grew like 600% over that. |
| 0:55.5 | And we all continue to be so consistent. |
| 0:58.1 | But this last year, first of all, my identity kind of got lost |
| 1:03.6 | once I shifted from being a professional dancer and being in that |
| 1:08.4 | and then becoming a mom. |
| 1:10.3 | And then the shift to working in corporate |
| 1:13.9 | America. So that identity of, you know, that dancer, that that identity was gone, right? |
| 1:24.2 | Then I had to find another identity. And then it's been, this company has been my identity. |
| 1:30.2 | And then I'm like looking at another identity crisis. It was hustle work. It was posting, you know, |
| 1:39.5 | the post and pray. I felt like chaos just in my mind, in myself, like chaos. |
| 1:49.7 | Just questioned. |
... |
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