484: Demetria Lucas on Taking Career Risks and Embracing Pivots
Side Hustle Pro
Nicaila Matthews Okome | Side Hustle Pro Media
4.7 • 1.8K Ratings
🗓️ 16 October 2025
⏱️ 46 minutes
🧾️ Download transcript
Summary
This week we’re airing my first ever live podcast! I had the opportunity to sit down with author, journalist, and media powerhouse Demetria Lucas at the On Air Fest in Brooklyn, NY.
From launching A Belle in BK to building an empire that spans books, film, podcasting, and more, Demetria has mastered the art of evolving and thriving as a multi-hyphenate entrepreneur. Taking risks and flawlessly pivoting has paid off.
In this episode she shares:
- How prioritizing steady income through podcasting, owning a travel company, and more gives her freedom to enjoy life outside of working
- The enormous impact traveling the world has had on her work, leading her to author three books on travel
- How she stayed resilient through personal challenges and self-doubt
Highlights Include:
00:00 Intro
03:36 Breaking into the book industry
08:20 Streams of steady income
13:45 Building a personal brand and podcast
24:08 Traveling the world
27:00 The ups and downs of finances in freelancing
36:15 Tips for entrepreneurs
Check out episode 484 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
Links mentioned in this episode
- Demetria’s Website: https://www.demetriallucas.com/
- Demetria’s Instagram: https://www.instagram.com/demetriallucas
- Demetria’s Facebook: https://www.facebook.com/demetriallucas
- Ratchet and Respectable Podcast: https://podcasts.apple.com/us/podcast/ratchet-respectable/id1449001372
- TikTok: https://www.tiktok.com/
Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss
Announcements
Join our Facebook Community
If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook
Guest Social Media Info
Side Hustle Pro – @sidehustlepro
Hosted on Acast. See acast.com/privacy for more information.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | This is an ad by BetterHelp. |
| 0:02.0 | Did I talk too much? |
| 0:03.0 | I should have handled that better. |
| 0:04.0 | Why can't I just let it go? |
| 0:05.0 | Why did I do that? |
| 0:06.0 | I wish I would stop. |
| 0:07.0 | I would think so much. |
| 0:08.0 | Take a breath. |
| 0:09.0 | You're not alone. |
| 0:10.0 | Counseling helps you sort through the noise with qualified professionals. |
| 0:14.0 | Get matched with a therapist online based on your unique needs |
| 0:17.0 | and get help with everyday struggles like anxiety or managing tough emotions. |
| 0:21.6 | Visit betterhelp.com forward slash random podcast for 10% off your first month of online therapy and let life feel better. |
| 0:30.6 | Hi, this is Ava from Vanta. In today's digital world, compliance regulations are changing constantly, and earning customer |
| 0:39.0 | trust has never mattered more. Banta helps companies get compliant fast and stay secure, with the most |
| 0:45.1 | advanced AI automation and continuous monitoring out there. So whether you're a startup going for |
| 0:49.8 | your first SOC 2 or ISO-27,001, where a growing enterprise managing vendor risk. |
| 0:55.3 | Banta makes it quick, easy, and scalable. |
| 0:57.7 | And I'm not to say that because I work here. |
| 0:59.5 | Get started today at banta.com. |
| 1:04.2 | Hey, friends, hey, it's Nikaela here. |
| 1:06.3 | This week, we're taking a pause from the expansion era episodes for a throwback episode. That's right. We're |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Nicaila Matthews Okome | Side Hustle Pro Media, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Nicaila Matthews Okome | Side Hustle Pro Media and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.