Do you ever wonder if it's time to rebrand your business? Natalie typically discourages people from

rebranding. It takes a lot of time, energy, and money, and she'd rather you focus on getting more clients.

But in this episode, that's exactly what she recommends, a complete overhaul, changing the podcast's name, the show art, and she shares her

strategy for how to make those decisions.

Before we dive in, may I welcome you to the Bizchicks podcast, which has been a resource

for women's service entrepreneurs since 2014. I'm your

host, Natalie Eckdahl. I'm a business strategist, former competitive swimmer, out-of-the-box

thinker, author, speaker, mama, MBA, and CEO of BizChicks, Inc. Our business is dedicated to helping women entrepreneurs

leave a lasting legacy through their business by creating more impact, more profit, and more time

for their VIPs. My VIPs are my husband Mark and our three children, ages 6 to and are bangle cats missy and max i have a very

full life running a home family and this dream business where we coach and train high performing

women entrepreneurs i'm a fan of keeping things real here and want to share that i'm able to

accomplish all I do

and still have time for my loved ones because I have help at home and in the business.

I always encourage women to get as much help as they can afford.

And may I remind you that just because you can do something does not mean that you should.

Kat, I'm so excited to work with you today.

Oh, Natalie, I'm so excited to be here with you.

Well, I have been loving working with you in Six Figures Lab.

And I want to start off with just talking about where your business was when you joined.

Yes.

And then we had a call.

...