If you've ever considered specializing, this episode is a must listen. This one combined with

episode 331, which was an on-air coaching call back in August 2018 with Louise Brogan. That was her

first time on the Bizhicks podcast. In that episode in 2018, Natalie coached Louise, who at the time was doing social

media marketing for everyone and all of the platforms. Natalie encouraged her to pick one,

particularly LinkedIn, and focus on that. Well, it's been three years. And in this episode, she and Natalie recount

all of the steps along the journey and the changes that Louise made in her business and the

success and profitability that has been created as a result.

Before we dive in, may I welcome you to the Biz Chicks podcast,

which has been a free resource for women entrepreneurs since 2014.

I'm your host, Natalie Eckdal.

I'm a business strategist, former competitive swimmer, out-of-the-box

thinker, author, speaker, mama, caregiver, MBA, and CEO of BizChicks Inc. My passion is helping

women's service entrepreneurs grow and scale their businesses to first six figures in revenue and then six figures in

profit we help you do this so that you can build wealth have a greater impact and create more time

for your VIPs my VIPs are my husband mark our three kids ages six to 19 and our two sibling bangle cats. I have a very

full life running a home family and this dream business where my team and I coach and train

high performing women entrepreneurs from around the world. May I encourage you to get as much help

as you can afford at home and in your business.

And remember, just because you can do something does not mean that you should.

Louise Brogan, welcome back to the Bistricts podcast.

Thank you very much.

Natalie.

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