#472 - One Decision I Made That Changed My Business

Built by Business: Amazon FBA, E-Commerce, Brand Building

Andy Isom | Amazon FBA Seller & Agency Founder

Amazon, Business, Amazonfba, Selling, Marketing, Entrepreneurship, Personalbusiness, Productbusiness, Ecommerce, Onlinebusiness

4.9 • 816 Ratings

🗓️ 7 July 2025

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

You don’t always need more strategies—you need one bold decision. In this episode of Built by Business, Andy Isom shares the behind-the-scenes moment that changed the direction of his business, and how you can identify the key decision holding your growth back.

Whether it’s hiring, committing to a product, ending a distraction, or building a system—this episode will help you choose clarity over chaos.

Need help deciding what to fix or focus on?

Request your Free Amazon Brand Audit at www.weavos.io

Transcript

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0:00.0	Sometimes the biggest breakthroughs don't come from an overarching strategy.
0:03.9	They come from one decision.
0:06.0	For me, it wasn't a product.
0:07.9	It wasn't a launch.
0:09.1	But it was one decision I made behind the scenes that changed everything about how I run my business today.
0:27.5	What's up guys? Welcome back to Built by Business. I'm Andy Isam.
0:34.5	Today marks a huge milestone for the podcast. We are two-thirds of the way through our 90 episodes in 90-day sprint. For the past 60 days in a row, I have posted a daily
0:40.2	podcast episode, which is still crazy to think about, considering that when I started this
0:45.6	podcast back in 2020, I recorded an original eight episode mini series. And after that, I stopped
0:52.3	recording for almost five months months because I thought there was
0:55.4	no possible way I could talk about anything else related to the business model. And here we are
1:01.2	472 episodes later and 60 straight daily episodes of hopefully bringing you value to improve and
1:09.8	operate your business. In today's episode, I want to
1:12.9	talk about a big decision that I made in the last couple of years that's completely changed my
1:18.1	personal business. If I've learned anything over the past seven years of being an entrepreneur,
1:23.7	it's that most growth doesn't come from hacks. If you're chasing hacks and chasing
1:29.2	secrets, all you're going to find are breadcrumbs. One clear decision beats a thousand scattered
1:35.7	actions. With many businesses and not just e-commerce ones, indecision is often the bottleneck,
1:42.6	not a lack of strategy. If you've been listening to even half
1:46.3	of the episodes I've recorded over the past five years, you likely know exactly what you need to do.
1:51.5	And if you're not where you want to be yet, it's probably not from a lack of knowledge or understanding.
1:56.9	It's most likely due to indecision, doubt, fear, or possibly your budget.
	...

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