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Modern Mentor

471 - How to Be Persuasive Using the Right Language Cues

Modern Mentor

Macmillan Holdings, LLC

Careers, Business, Management

4.3720 Ratings

🗓️ 24 June 2019

⏱️ 8 minutes

🧾️ Download transcript

Summary

Not everyone communicates the same way. If you want to move people to action, you need to reach them in a way they understand: Use both abstract thinking and concrete examples to persuade them the smart way. Read the transcript at http://www.quickanddirtytips.com/business-career/communication/how-to-be-persuasive-using-the-right-language-cues Check out all the Quick and Dirty Tips shows: www.quickanddirtytips.com/podcasts FOLLOW GET-IT-DONE GUY Facebook: https://www.facebook.com/GetItDoneGuy Twitter: https://twitter.com/GetItDoneGuy

Transcript

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0:00.0

This is Steveer Robbins. Welcome to the Get It Done Guys, quick and dirty tips to work left and do more.

0:09.1

The problem with being a villain is that, well, you have to live like one. It was a gray, cold morning.

0:15.1

The wind whipped through the dark, foreboding castle, chilling the wicked witch to the bone.

0:19.7

This was not good. It's hard enough to be

0:21.9

evil when it's warm out, but when your toes stick out from beneath your too short blanket and get

0:25.7

cold, oh, it's enough to make you want to curl up with a purring kitty cat and sip hot chocolate.

0:30.6

And when you're evil, you just don't do that. It's in the union rules. So the witch called

0:35.9

to her minions. Forces of good, they have helpers,

0:38.8

teammates, and colleagues. All that forces of evil have are minions. Useful, yes, but they're not

0:43.8

exactly great for stimulating conversation. The weather disappoints, she proclaimed, fix it,

0:49.5

immediately. Her minions scurried out of the room. She heard hammering outside and smiled, imagining the

0:55.4

wonderful wood-burning heater they were going to have for her in just a few minutes.

0:59.7

They wheeled in a large metal box on wooden rollers.

1:03.2

Voila, cried the head minion. It bends space and time and turns the snow pure white.

1:09.2

Pure white. White Snow. W.T. F. The Wicked witch buried her head in her

1:16.0

hands. Forces of good always had colleagues with PhDs. Minions, not so much. Some of the

1:23.6

wicked witch's problems are simply communication. She knows exactly what she wants, warmth, either a heater or maybe little booties to protect her feet,

1:32.1

but the language that she's using isn't language that will work with minions.

1:35.9

That's because to get your message across, you need to send it in ways that work for everyone.

1:41.8

In my career, and I've been doing public speaking and training professionally

1:45.1

for years, it seems that one distinction is very, very important in crafting your message,

1:50.0

and that's the difference between abstract and concrete. Abstract thinking is what drives

...

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