#451: Fully outsourced Amazon replens business builders moving into brand building
Silent Sales Machine Radio
Jim Cockrum
4.8 • 811 Ratings
🗓️ 24 March 2022
⏱️ 74 minutes
🧾️ Download transcript
Summary
Today we meet a married couple who have an incredible Amazon business story! They started out as ProvenAmazonCourse.com students and now our coaching team has grown with both of them now on board as coaches! They have a fully outsourced Amazon business model - meaning they aren't doing any packing or shopping themselves. It's pretty incredible. Better yet, they have a system that they've devised (using keepa in a creative way) to generate lists of sourceable REPLEN inventory ideas anytime they want to! They have an amazing income stream from Amazon that's nearly fully automated. It's a healthy mid-six figures business with approx a 20% net margin.
Today's guests: Brian and Robin Olson
Check out this episode sponsor - Payoneer.com. Skip the credit checks and learn more about bringing your eCommerce vision to life by visiting https://Payoneer.com/funding. Our podcast listeners get a special 10% fee rebate on their first offer!
Watch this episode on our YouTube channel: https://youtu.be/4YYy9f_Yic0
Show note LINKS:
SilentJim.com/KeepaList- Brian's new course that shows you exactly how to use keepa to generate lists of profitable inventory with a predictable and methodical strategy.
ProvenAmazonCourse.com- the only course you'll ever need. Includes all Amazon training modules that we'll ever create (and all the ones we've ever created)
ProvenBrandBuilding.com - PAC students get in for only $29, or wait a couple months and it will be free inside the ProvenAmazonCourse collection of content. Free for our coaching students. Learn to create unique bundles and multi-packs using NAME BRANDS and put them in your OWN BOX for a unique selling advantage on Amazon.
TheProvenConference.com - date August 12-14th in 'MID-WEST USA'
The Olson's were on the podcast for the first time in episode 297. Go back and hear where they started! https://silentjim.com/podcast
SilentJim.com/updates - get an alert on your smartphone each time we have a new podcast episode!
ProvenReplensVA.com - We can help you find a VA who is trained in our "Replen Hunting" strategies! Visit this website to learn more!
JimCockrumCoaching.com - our world class coaching program. Since 2004 we've coached over 7,000 students in ecommerce. Our current student list includes many who started with nothing and build amazing businesses! Hear dozens of their stories on earlier episodes of this podcast! Get a free session with a business consultant on our team at 1-800-994-1792 / 1-801-693-1688 or TEXT US at 385-284-7701 (US & Canada only for Text)
Transcript
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| 0:00.0 | Hey, business building warrior. |
| 0:03.5 | Welcome back to Silent Sales Machine Radio. |
| 0:06.2 | I'm Jim. |
| 0:07.4 | I'll be your host today. |
| 0:08.7 | We're bringing on a couple of guests in just a moment. |
| 0:11.5 | It's a couple of our latest coaches. |
| 0:14.0 | Actually, one of them's been a coach with us for a while. |
| 0:15.9 | The other one's coming on board. |
| 0:17.6 | And we're sharing their story. |
| 0:19.1 | It's a married couple. |
| 0:20.4 | It's Robin and Brian Olson. And Robbins |
| 0:23.5 | just joined our coaching team. And we're going to share a little bit of their story. They've got a |
| 0:28.6 | mid-six-figure business that's selling right around the 20% net profit, completely outsourced, |
| 0:35.4 | automated. Their team does all the work. They monitor the numbers and kind of |
| 0:39.1 | massage the edges of the business, but the real work is done by their team, which is what's brought |
| 0:43.4 | their net margins down a little bit. But this is an incredible story because it's a perfect |
| 0:48.9 | example of climbing the pyramid of opportunity on Amazon, starting off with the basics, learning the basics, |
| 0:57.4 | getting into the replins model, which is where they really did very well for quite a long time, |
| 1:02.2 | and they're still doing a lot of replant. About half their business is still the replins model. |
| 1:06.2 | And as a reminder, that's the model where 95% or more of the dozens of recent podcast episodes |
| 1:13.8 | have been students who follow that model. |
| 1:16.9 | It's not about scanning barcodes. |
... |
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