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Hello everybody and welcome to another episode of the series' sellers podcast by Helium 10.

I am your host, Bradley Sutton, and this is the show. That is our monthly Tacos Tuesday program.

Tacos, meaning total ACOS. This is our PPC-centric episode where we bring on a guest each month,

and we answer questions that you guys, the audience, are giving in live to our show. So in this

case, we have a Chevali who interviewed Tom from Clearads and he's going to go over a wide

variety of topics and he's got some great information for you. So hope you like this episode.

With that, I am going to tell you a little bit about who we're having on, of course, and that is Tom Waghorn.

He is from Clear Ads, and we are so excited to have him because he is so knowledgeable on all things Amazon advertising.

Tom, how are you?

I'm very well, Shabali.

Thank you very much for inviting me on to Taco's Tuesday. It's my first time. Well, I know about clear ads through conferences. That's where I first met you guys. And I might know a little bit about clear ads, but I know our viewership might not. So could you share a little bit about, first of all, your experience with PPC as well as a little bit

about Clear Ads. Absolutely. So I got into PPC six years ago now when I joined Clear Ads.

Originally, people might not know it, but Clear ads actually started as a Google Ads agency.

And then we very quickly caught onto the scene of Amazon advertising and how lucrative that was and how easy it was for a seller to set up on Amazon and start getting their products appearing through PPC.

So a lot of our business ended up going that way because it was a lot more attractive to a lot of the clients that were searching for an agency.

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