441: Why Small Creators Are Making $100K+ While Big Channels Struggle

The Think Media Podcast

Think Media

Think Media Podcast, Entrepreneurship, Marketing, Youtube Secrets, Think Media, Video Influencers, Business, Sean Cannell

4.9 • 862 Ratings

🗓️ 2 September 2025

⏱️ 83 minutes

🔗️ Recording | iTunes | RSS

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Summary

Learn why small creators are making $100k+ while big channels struggle!⭐️Start your own digital course today! 🎉 Join Amy's FREE Masterclass to learn how! ➡️ http://www.DigitalCourseClass.com This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. 📒 Show Notes and Resources 📒 📘 Connect with Amy Porterfield ➡️ https://www.amyporterfield.com/ ➡️ https://www.instagram.com/amyporterfield/...

Transcript

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0:00.0	Hey, before we jump into the show, I just wanted to take a second and say, thank you for listening.
0:05.4	I know that life is busy and you have a lot of options when it comes to the content you consume.
0:10.7	So whether you're new here or you've been listening to the Think Media podcast for years,
0:15.2	I just want to say thank you and I appreciate you.
0:18.5	Okay, let's jump into the show.
0:20.6	If you're a content creator, the smartest money move you can make, it's launching your
0:24.2	own digital course, even if your audience is small.
0:27.6	He had 100 people on his email list and a small social media following, and he made $12,000
0:34.3	right out of the gate with his first course.
0:36.7	And the reason he was able to do this was two
0:38.6	reasons. Number one, Amy is a New York Times bestselling author and host of one of the top ranked
0:43.6	online business podcast. She has generated over $120 million in revenue. One of my secrets to success
0:50.3	that I teach my students is we're creating one course and then we're going to launch it
0:54.6	over and over and over again. You only need a tiny sliver of the internet for you to be profitable.
1:01.0	If you sell a course for $1,000 and you sell just 10 of them, that is a lot of money.
1:06.8	What would you say is the biggest mistake that people are making right now when it comes to digital courses?
1:13.2	The biggest mistake I see two things.
1:15.4	Number one.
1:16.9	Amy Porterfield, welcome back to the podcast.
1:19.5	I'm excited to get super deep and tactical in this episode, but so much has changed in the social media, digital courses, online marketing space.
1:29.8	And I want to go right into it.
1:32.2	One of the hottest topics right now is artificial intelligence, AI, chat GPT, or perplexity
	...

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