440-How to Grow Your Podcast Audience with Effective Marketing

Radical Personal Finance

Joshua J. Sheats, MSFS, CFP, CLU, ChFC, CASL, RHU, REBC, CAP

Finance, Retirement, Insurance, Business, Money, Education, Self-improvement, Financial, Independence, Growth, Advice, Investing, Family, Personal, Radical, Christian, Faith

4.4 • 1.9K Ratings

🗓️ 23 March 2017

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today's show is dedicated to marketing. I focus on answering a specific question about podcast marketing, but I do share a number of tips that are applicable on a broader basis.

Here's the question:

Hi Joshua,

I was inspired to start my own podcast six months ago when I listened to your episode 300 entitled "30 podcasting lessons learned from 300 episodes".

Your words of encouragement were invaluable for me and really made me believe I could do this. Your suggestion to focus on content and not the technical aspect of podcasting was the most significant takeaway for me.

The podcast is only 30 episodes in and we consistently publish an episode every single week but wondered if you could provide some suggestions on how to grow your audience.

Background information:
Candian based personal finance podcast, host/co-host format, with the occasional guest

Thanks so much,
Trevor
Simple Money Solutions podcast

Go listen to Trevor's show! http://livelifesimple.ca/
Please use the coupon code "Radical" to get your first month of podcast hosting for free at www.libsyn.com
Please support Radical Personal Finance on Patreon: www.radicalpersonalfinance.com/patron

Transcript

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0:00.0	Today on Radical Personal Finance, we're going to talk about how to grow your
0:04.0	podcast audience with effective marketing. If you're interested in
0:08.0	podcasting you will definitely appreciate this show, but even if you're not
0:12.0	specifically interested in hosting your own podcast this show
0:15.0	because I think there will be some give this show a shot because I think there'll be some tips in here
0:19.0	that you'll be able to apply to your business
0:21.0	no matter the industry. Welcome to Radical Personal Finance, the show dedicated to providing you with the knowledge skills
0:43.0	insight and encouragement you need to live a rich and meaningful life now
0:47.3	while building a plan for financial freedom in 10 years or less. My name is Joshua Sheets
0:51.2	and I am your host.
0:54.0	Welcome.
0:55.0	This will be fun.
0:56.0	We're going to talk a little bit about new business,
0:58.0	podcasting, but I really...
1:00.0	Yes, technical stuff on podcasting, but good stuff for every one of you.
1:05.0	That's my goal anyway.
1:07.0	Let's see if I can deliver on this goal.
1:12.0	Trevor writes in and says,
1:14.0	hi Josh, I was inspired to start my own podcast six months ago
1:16.0	when I listen to your episode 300
1:18.0	entitled 30 podcasting lessons learned from 300 episodes.
1:22.0	Your words of encouragement were
	...

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