You're listening to the online marketing made Easy Podcast Episode 43.

Welcome to the online marketing made Easy Podcast. Business advice so easy, you'll feel like you're cheating.

And now your host, Amy Porterfield.

Hey there, Amy Porterfield here and welcome to another episode of the online marketing made Easy Podcast.

Now as always, I am thrilled that you're here today and what we're going to be discussing today is highly important.

It's all about the email subject line. Now here's the deal. The way I see it, your email marketing efforts are only as good as the emails that are getting open.

Right? Am I right? So because of that, I wanted to spend an entire episode on the email subject line.

Now last week, in episode number 42, we talked about the three list building foundational strategies that you need in order to build up your list building efforts.

So the strategies I gave you in episode 42 were truly to set the list building foundation.

So this episode, we're going to dive in a little bit deeper and go into the email marketing strategies specifically the subject lines.

Because if you're going to grow that list, I want to make sure that those emails are now going to get open because you put all this effort in to getting the leads. Right?

So because of that, I wanted to dive into actually five email subject line formulas.

So we're going to do that in just a moment. But before I go any further, as promised in the last episode, I want to make you a PDF download for each episode I'm doing now so that you have extra support with what I'm teaching you.

So I created a really cool email subject line formula cheat sheet. I don't know about you, but I am a sucker for cheat sheets. So all you need to do is go to Amy Porterfield dot com forward slash 43 download.

Or you can text me all you need to do is text 43 download to the number 38470. So text 43 download to the number 38470.

And I will send you your PDF cheat sheet instantly. It's really, really, really good. You can print it out, put it beside you when you're crafting your email subject lines. So it's extremely useful.

Also one more thing. This episode is brought to you by lead pages. Now instead of creating a little ad for lead pages, what I did is I actually created a mini training because that's what I think I do best.

So I actually created a mini training where I show you the three lead pages that I use daily to grow my email list. And then I take you literally step by step through the process of creating a really valuable high converting lead page.

So I take you behind the scenes with me and show you exactly everything I do to get the lead page up and running. So if that sounds good to you, you've got to go check it out. It's brand new. You can find it at Amy Porterfield dot com forward slash new leads.

So Amy Porterfield dot com forward slash new leads. I think you're going to love it. Okay. So now it's time for the meat of this episode, where we're going to get into the five email subject line formulas. Let's do it.

Now essentially this episode is all about copywriting and I don't know about you, but there's been times where I've spent hours drafting the perfect email. This happens a lot when it's linked to a big launch I'm doing or a webinar that's going to eventually lead people to a sales funnel or anything that I'm doing to lead people to a sales page.

So I spend a lot of time on that email content. But what I've learned over the last few years is I need to put equal energy into that email subject line because as I mentioned earlier, if your emails aren't getting opened, then no one's going to ever see all that effort you put into the email copy.

...