411: How To Pivot Your Small Business [Managing Changes During A Pandemic]

The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix

Natalie Eckdahl

Business, Female, Podcaster, Tank, Twitter, Media, Biz, Social, Management, Mom, Entrepreneurship, Chick, Productivity, Children, Eckdahl, Google, Facebook, Shark, Entrepreneur, Plus, Paradise, Balance, Bizchix

4.8 • 630 Ratings

🗓️ 19 March 2020

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

We are experiencing an unprecedented time in our world and it is having a direct and immediate impact on our economy, our communities and potentially our businesses.

I have buckets of ideas for you on how to pivot if necessary during this uncertain time and STAY in business.

Guess what? People are still going to purchase products and services during a pandemic. YES, our behavior is very much changed. Some of it is temporary, some of it will be long term. This time period will change us.

Your mission should you choose to accept it is to get into The Cognitive (rational) part of your brain and not allow emotion and fear to rule your decisions.

I am going to help you figure out how to anticipate the needs of others and be agile without seeming scattered. We are going to serve and build goodwill. We are going to follow the golden rule of business and treat others the way we want to be treated in business. And we are going to stay in business. We've got this my friend!

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Transcript

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0:00.0	Welcome to Opposite World. Normally, I recommend that you niche down and say no to work that is
0:08.4	outside of your area of expertise, but I am recording this a day before it goes live on March 18th,
0:17.5	2020, and we are experiencing an unprecedented time in our world, in our history as humans.
0:25.2	And it is having a direct and immediate impact on our economy and our small businesses.
0:32.4	First, I think we need a breath. So let's breathe together. It will all be okay. Second, listen to this
0:40.3	episode. I have ideas for you on how to pivot if necessary during this uncertain time and stay
0:47.0	in business. Third, it is okay to take a few days off and settle into your new normal.
0:54.0	Finally, repeat after me. Everything
0:57.2	will be okay. Before we dive in, may I welcome you to the bizchicks podcast. I'm your host
1:08.8	Natalie Eckdahl. I'm a business strategist, former competitive
1:12.9	swimmer, out-of-the-box thinker, author, speaker, mama, MBA, and CEO of BizChicks Inc.
1:20.2	Our business is dedicated to helping women entrepreneurs grow and scale their businesses
1:24.7	while retaining more profit and creating more time for their
1:28.5	VIPs. My VIPs are my husband Mark and our three kids ages five to 17, currently all
1:36.5	self-quarantined with us in our home and our two new kitties, Max and Missy. I can't wait to
1:43.7	post more about them online. And we are thinking
1:46.0	they may need their own Instagram account to be determined. I have a very full life
1:51.7	running a home, family, and this dream business where we coach and mastermind with high
1:56.8	performing women entrepreneurs from diverse industries, locations, cultures, and various ages.
2:03.0	In case you're wondering, I don't have a perfect life and don't claim to be superwoman.
2:07.6	It all works because I have teams and coffee.
2:10.4	I have help at home and in the business.
	...

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