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Hello everybody and welcome to another episode of the series seller's podcast by Helium 10.

I'm your host Bradley Sut, and this is the show.

That's a completely BS-free, unscripted and unrehearsed, organic conversation about serious strategies for serious sellers of any level in the e-commerce world.

And this is our first time that we are broadcasting our Tacos Tuesday show that is a PPC-centric episode to everybody.

This is something that we do where we take questions live from you, the audience,

and questions that I've gotten offline as well about anything and all things advertising-related.

This could be PPC on Amazon, advertising on Walmart, etc. So let's go

ahead and get into this episode. And we've got our special guest of the month is Geffen, the director

of Media Bine from Vendo. Let's go ahead and welcome him to the program. Geffen, how's it going?

Good, good. Good. Bradley, how you doing?

I am doing just delightful, thank you.

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