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I'll Drink to That! Wine Talk

404: Ehren Jordan

I'll Drink to That! Wine Talk

Levi Dalton

Sonoma, Levi Dalton, Australia, Napa Valley, Austria, Author, Piemonte, Tuscany, Winemaker, Germany, Loire Valley, Food, Portugal, Hobbies, Champagne, Spain, White Wine, Bordeaux, Red Wine, Vineyard, Journalist, Personal Journals, Arts, Leisure, Society & Culture, Feedpodcast, Restaurant, Grape, Burgundy, Terroir, Interview, Sicilia, Conversation, Sommelier, Wine, Wine Business

4.81K Ratings

🗓️ 31 January 2017

⏱️ 123 minutes

🧾️ Download transcript

Summary

Ehren Jordan is the proprietor of the Failla winery, located in St. Helena, California. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0

I'll drink to that where we get behind the scenes of the beverage business.

0:05.1

I'm Levy Dalton.

0:06.1

I'm Erin Scala and here's our show today. Aaron. I'm going to

0:24.0

Erin Jordan Afeila on the show today. Hello sir, how are you?

0:27.0

Levy, I'm fabulous fun to be here finally.

0:29.0

It's nice to have you here. I feel like there's been a number of people in this room who have talked

0:32.8

about you when you weren't here which is kind of actually impolite in certain circles so it's nice

0:37.1

to speak to the man himself hopefully they said nice things I feel like they did

0:41.6

so you went to school at George Washington University in DC.

0:45.5

I did the known hotbed of analogy and viticulture. I did not grow up in a wine

0:52.0

oriented family and at all I grew up in did not really a

0:55.0

in a wine-oriented family at all. I grew up in Pittsburgh, Pennsylvania and

0:56.5

and wine was not really a part of the household.

0:59.9

So I was actually exposed to wine for the first time

1:02.4

while I was in college.

1:03.8

I had a very good friend who's still a good friend who had a job at what he considered to be a liquor store

1:10.8

and he actually said to me, if you're looking for a job I I got a place

1:15.2

for you and explained that he worked in a liquor store and I said what do you do and he said I

1:19.2

unload trucks and I said yeah I could do that I'm strong back and I kind of paused because in Pennsylvania a liquor store it's a state

1:29.8

controlled system so a liquor store is where you buy liquor and wine, although I wasn't really

1:34.9

conscious of wine, and beer was purchased in a separate establishment. So my immediate

1:39.7

question to him was, do they sell beer? And he said, oh yeah, they sell beer. he said oh yeah they sell beer and I said do you get a discount and he said yeah I said well why are we standing around here

...

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