402: Earning $30M per Year from Temporary Tattoos with Tyler Handley of Inkbox

The Foundr Podcast with Nathan Chan

Nathan Chan

Marketing, Business, Entrepreneurship

4.8 • 662 Ratings

🗓️ 30 March 2022

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

Tyler Handley and his brother started Inkbox to discover if they could make temporary tattoos better. After a research trip to Panama, a successful Kickstarter campaign, lots of chemistry, and 7 years of brand-building, Inkbox has become standard for semi-permanent tattoos generating $30M in revenue per year. Recently, Bic acquired the brand for $65M, which will help bring Inkbox to an international market and beyond. Listen to Tyler and Nathan discuss: How Inkbox started from $10K that a friend inherited Visiting Panamanian tribes who use fruit die in ceremonial body art Why they hired a chemist to extract a molecule The dynamic of working with his brother Braden How they raised $1.2M through a Kickstarter campaign Adding the tattoo customization and working with 650 different artists to create designs Collaborations with BTS, Post Malone, and poet Rupi Kaur And much more direct-to-consumer startup advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

Transcript

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0:00.0	This is episode number 402 with Tyler Handley of the Founder Podcast.
0:06.9	What you need is thirst.
0:08.7	You need to be a thirsty human who is intent on learning.
0:12.7	It's a really fascinating exploration of human potential.
0:18.4	The Founder Podcast.
0:20.9	Even the greatest entrepreneurs had help. If you were... The Founder Podcast.
0:24.2	Even the greatest entrepreneurs had help.
0:27.7	If you want to learn from the most successful founders on the planet,
0:29.5	you are in the right place.
0:33.2	Branson, Mark Cuban, Tony Robbins, Tim Ferriss, Ariana Humphington, Steve Case, Gary V, Sophia Amoroso, Barbara Corcoran, Damon John.
0:37.3	Learn from the greatest minds in business
0:39.2	today with interviews hosted by Nathan Chan. This is not your average entrepreneur podcast,
0:45.1	the founder podcast. Hey guys, thank you so much for tuning in. Before we start today's episode, I just want to let
0:58.6	you know that our goal at founder is to help entrepreneurs succeed however we can by giving
1:04.2	away high quality content in the form of interviews, blog posts, podcasts, YouTube videos,
1:10.4	you name it. We put out so much content to help you.
1:13.5	And another interesting project that we're working on right now is partnering with world-class
1:18.4	founders like Damon John, Alexa von Tobel, Greta Van Riel, and so many more to teach crucial
1:24.4	skills like negotiation, finance, e-commerce, and so much more.
1:30.6	So if you'd like to get access to these free trainings with founders like this,
1:35.7	which is 100% free, just go to founder.com forward slash free.
1:40.8	Okay, so now let's talk about today's episode.
	...

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