4.6 • 683 Ratings
🗓️ 18 November 2021
⏱️ 20 minutes
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HIPAA compliant intelligent chat
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0:00.0 | Yeah, we were, in ARR terms, we were at about 150, roughly. So it was, we've more than |
0:08.4 | tripled our business. |
0:11.1 | You are listening to conversations with Nathan Latka, where I sit down and interview the |
0:16.1 | top SaaS founders, like Eric Wan from Zoom. If you'd like to subscribe, go to gitlatka.com. |
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0:45.0 | Hey folks, my guest today is Rebecca Clyde. She's the CEO of botco.a.i, a startup offering |
0:50.6 | intelligent chat nurturing solutions for health and wellness enterprises. With more than 20 years of experience in the technology industry, she's passionate about |
0:58.0 | advancing women in tech. Prior to Botco, she co-founded a digital marketing agency and managed |
1:02.9 | marketing programs at Intel. Rebecca, are you ready to take us to the top? |
1:07.1 | Definitely. Hi, Nathan. |
1:08.7 | It's nice to meet you. Okay, tell us about Botco. Who are you? So you're selling directly to health and wellness |
1:12.4 | enterprises. Why that niche? Well, because they had been severely underserved. I've been in the |
1:20.3 | marketing automation space for quite some while. And I thought that a lot of the marketing technology |
1:25.1 | that was built was really suited more for technology |
1:29.0 | companies, software businesses. But when it came to the health and wellness space, they had some |
1:34.0 | needs that were just weren't to being satisfied, things like compliance around personal |
1:38.2 | health information, the ability to integrate with maybe benefits and verification of benefit systems. |
1:45.6 | So a lot of these providers use insurance as the form of payment. |
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