4 Tactics to Maximize Margin | Ep 186
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 10 March 2020
⏱️ 10 minutes
🧾️ Download transcript
Summary
"If you just add that extra dollar, like overnight, you have $400 a month that just appears magically to you." Today, Alex (@AlexHormozi) shares four billing tactics to maximize margin, including adding 99 cents to all memberships and purchases, using backup cards to decrease turn, switching to a weekly billing cadence, and using ACH for lower processing fees. These small tweaks can add up to significant increases in profit for gym owners.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(1:24) - Add 99 cents to purchases/memberships.
(3:34) - Get backup cards to decrease turn.
(5:05) - Switch to weekly billing cadence for extra cycle/year.
(7:01) - Use ACH for lower processing fees.
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Transcript
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| 0:00.0 | What's going on everybody? |
| 0:01.0 | I'm bringing some more books, but I wanted to say that if you haven't checked out $100 |
| 0:03.8 | million offers, I would definitely suggest that you start there. |
| 0:06.3 | I've gotten some solid feedback and it couldn't be happier with this number one ranking |
| 0:09.9 | on Amazon for direct marketing and over 5,000 five star reviews. |
| 0:13.8 | So thank you guys so much for that. |
| 0:15.2 | It's 164 pages. |
| 0:16.2 | I really can help you out. |
| 0:17.8 | It takes about four hours to get through. |
| 0:19.6 | Check it out on Amazon. |
| 0:20.6 | The Kindle book is 99 cents. |
| 0:22.5 | The audiobook is as low as they'll let me put it on for it. |
| 0:24.7 | So I think it's 12 bucks. |
| 0:26.2 | So enjoy that and let's start the podcast. |
| 0:29.4 | And these are all tiny little tweaks that you should do that will make you significantly |
| 0:34.1 | more money. |
| 0:36.1 | Welcome to the Jim Secrets Podcast where you talk about how to get more customers, how |
| 0:39.0 | to make more per customer and how to keep them longer. |
| 0:41.5 | And the many failures and lessons that we have learned along the way. |
| 0:44.7 | I hope you enjoy and subscribe. |
| 0:47.1 | Good morning everyone. |
| 0:50.6 | Hope you guys are having an awesome start today. |
... |
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