5 โข 673 Ratings
๐๏ธ 18 April 2023
โฑ๏ธ 18 minutes
๐๏ธ Recording | iTunes | RSS
๐งพ๏ธ Download transcript
When you understand how to price yourself properly and negotiate your worth, you're really able to charge a lot more than you think is possible. There is a huge difference when you know your worth, when you know how to negotiate, and when you know how the brands are thinking when they're coming to you asking for your rates. Based on my experience, I notice that the reason why creators are undercharging is that they often have the wrong types of mindset that gets them low balled. And so today we're going to talk about shifting that mindset so that you can charge more for your brand deals and really make this a full-time career.
Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!
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Timestamps:
(3:31) Brands are paying for your time, effort, and the content itself
(7:00) How much brands are willing to pay vs how much are you willing to work for
(8:35) Abundance vs desperation mindset
(11:27) The worst case scenario is not that badโ it never hurts to ask
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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube
Click on a timestamp to play from that location
0:00.0 | When I didn't really have a lot of inbound, I was really desperate to land a paid |
0:04.2 | for a deal that I would say yes to basically anything. Also because I was too afraid of losing the |
0:10.1 | deal and so I was afraid to put out a proper number out there and I would purposely lowball |
0:15.6 | myself in the hopes that that would have them say yes. You're doing yourself no favors by doing this, |
0:21.5 | by the way. You're only doing the brand a favor. And it would be significantly harder later on |
0:27.0 | to negotiate much higher rates with the same brand if you start off by lowballing yourself. |
0:35.7 | Welcome to the full-time influencer podcast. |
0:38.3 | I'm your host, Tina Lee, and I'll be sharing industry knowledge and social media tips through weekly interviews with established creators and Q&A sessions. |
0:45.9 | Our goal is to help you decode social media, become a full-time influencer, and do what you love for a living. |
0:51.9 | Let's dive in. |
0:55.6 | Hello, creators. Welcome back to another solo episode. |
1:00.2 | And today, we are going to talk about money. |
1:03.9 | Specifically, we're going to talk about four mindset shifts to help you make more money as a creator. |
1:10.0 | I want to tell you a little story of what I |
1:12.8 | used to charge back in 2017 or maybe it was early 2018, I don't quite remember, and the difference |
1:19.7 | of what I charge now, specifically an example from 2022. In 2017, I approached a brand that I really |
1:26.8 | loved and I offered to create five pieces of content for them. |
1:30.3 | And they asked me what sort of rates I had. |
1:33.3 | And I said, I can't believe this actually. |
1:35.3 | I said, I will do the five pieces of viral content and give them full rights to the content for $200. |
1:43.3 | Looking back on this, I'm actually honestly really appalled. |
1:46.3 | I can't believe I offered five pieces of content to post on my page and give them full |
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