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Full-Time Influencer Podcast

Q&A: How Much Do Influencers Get to Charge? | Minisode #11

Full-Time Influencer Podcast

Tina Lee

Education, Business, Entrepreneurship, Marketing, How To

5 β€’ 673 Ratings

πŸ—“οΈ 20 April 2023

⏱️ 11 minutes

🧾️ Download transcript

Summary

Every Thursday, I answer questions about anything and everything about being an influencer. Today, we're going to talk about influencer money and the highest paid brand deals from creators that we have interviewed on this podcast. In this episode, I will be sharing multiple examples from other creators on how much they were able to charge in the hopes of encouraging you to not be so daunted by these numbers. Remember, anything is possible when you're able to learn how to grow your following scale, grow your reach, and negotiate your worth.

Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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πŸ‘‰πŸ» Got a question you'd like me to answer? Submit yours HERE!

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We are offering 2 free lessons from our paid Full-Time Influencer program. You’ll learn how to set your account up for success and the 11 steps to take when starting from scratch. This is a limited time offer, so act fast!

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Ready to join the Full-Time Influencer program?

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Timestamps:

(1:55) Anything is possible when you’re able to learn

(2:50) How much influencers and creators have actually been paid

(8:35) The highest paid brand deal I’ve come across so far

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Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

Transcript

Click on a timestamp to play from that location

0:00.0

And remember saying to her, dude, you're getting paid for this, I would go for free.

0:04.3

And now I'm charging $80,000 for a brand deal.

0:09.1

So anything is possible.

0:11.2

When you're able to learn how to grow your following, scale your reach, and negotiate your worth, then you definitely can land high paying brand deals as well.

0:23.3

Welcome to the full-time influencer podcast.

0:25.9

I'm your host, Tina Lee,

0:27.0

and I'll be sharing industry knowledge and social media tips

0:29.6

through weekly interviews with established creators and Q&A sessions.

0:33.5

Our goal is to help you decode social media,

0:35.9

become a full-time influencer, and do what you love for a living.

0:39.5

Let's dive in.

0:42.7

Hello, creators, today's minisode.

0:45.1

Again, we're going to talk about influencer money.

0:49.0

And specifically, we're going to talk about the highest paid brand deals from creators that we have interviewed

0:55.7

on this podcast. I'll start with my highest paying brand deal and that was a contract for $80,000

1:02.6

for a combination of posts, stories, event appearances and it also included content usage

1:09.8

for a set period of time, meaning that the brand can

1:12.5

take my content that I created and use it however they want. You know, they could run TV ads with it

1:17.8

if they want it or they can put it on their account organically or they can put it on their account

1:22.6

and run paid ads with it. It also included whitelisting, which means that they can use my account and run ads with

1:30.0

my content that I created for them from my account. It also included exclusivity, which meant that

1:36.0

for the period of time that I was working with them, I wasn't able to work with any competitors

...

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