#39: Chris Zook—How to Turbocharge Your Company's Growth with "The Founder's Mentality"
The StoryBrand Podcast
StoryBrand.com
4.7 • 2K Ratings
🗓️ 10 April 2017
⏱️ 41 minutes
🧾️ Download transcript
Summary
Why do some companies stay young, agile, and competitive, while others get bogged down and decline?
That's the big question that this week's guest, Chris Zook, set out to answer. After years of research, he and his team at Bain Insights found three key elements that showed up in successful companies, and they called them "The Founder's Mentality." On this episode, Donald Miller sits down with Chris to understand how these three elements make a company healthy on the inside and create more profit and more impact on the world.
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Get the worksheet that goes along with this episode at http://buildingastorybrand.com/39 to help you apply what you learned in the interview to your business.
Transcript
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| 0:00.0 | Welcome to the Building a Story Brand podcast where we believe if you confuse |
| 0:10.1 | you'll lose. Noise is the enemy and creating a clear message is the best way to grow your business. |
| 0:16.3 | I'm your host Donald Miller, I'm joined by my co-host, J.J. |
| 0:19.3 | Piederson. |
| 0:20.3 | J.J. it's good to be back. |
| 0:21.5 | You and I were just in San Diego. |
| 0:23.0 | Yes, we were. And it is cold here. It's in the 20s. And it was in the 70s. |
| 0:28.0 | Yes. So when I say good to be back, I really mean not so good to be back. Not so much good. One of the fun things about |
| 0:35.0 | traveling with you is you and I unlike me and my wife you and I will find the |
| 0:39.1 | best Mexican food in town for me my wife will find the best sushi food in town. |
| 0:44.2 | I don't do sushi, but yes, Mexican. |
| 0:46.5 | And in San Diego obviously has... |
| 0:48.5 | Pretty good stuff. |
| 0:49.3 | So we went to one place that was really great. |
| 0:51.6 | Had fried cheese. I mean, you can't really go wrong there |
| 0:53.7 | but my absolute favorite place in San Diego is called tacos El Gordo |
| 0:58.0 | tacos El Gordo which we didn't go to we didn't go to well you didn't go to oh you |
| 1:01.9 | will yeah but so if you go to tacos El Gordo, |
| 1:04.8 | like the last meal, if I was to die tomorrow, |
| 1:07.8 | I would buy a ticket and my last meal would be at tacos. |
| 1:10.6 | Really, not even talk to your family, |
| 1:12.0 | you'd just go get a taco. I would talk to him on the way. |
... |
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