385. AMMA — The Real Reason You're Stuck at 7 Figures

The Game Changing Attorney Podcast with Michael Mogill

Michael Mogill

Business, Entrepreneurship, Management, Marketing

5.0 • 539 Ratings

🗓️ 31 July 2025

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

What if the very thing holding your law firm back… is you? In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill tackle three of the most common (and costly) growth blockers law firm owners face — shiny object syndrome, unproductive comparisons, and the belief that “no one can do it like I can.” If your firm has plateaued, if you’re burning cash on a bloated team, or if you’ve convinced yourself that scaling personal touch is impossible, this conversation will hit home. It’s not about working harder — it’s about thinking smarter. Here’s what you’ll learn: Why adding new practice areas too early can hurt your firm and what to do instead How to tell if your firm is overstaffed or simply underperforming What it really takes to grow a relationship-driven firm without relying only on yourself You don’t need more practice areas, fewer people, or a copy of yourself to grow. You need the discipline to focus, the courage to optimize, and the humility to let go. ---- 00:00 – Intro 08:11 – Why diversifying too early stalls growth instead of driving it 10:15 – The hidden cost of chasing new ideas without follow-through 11:38 – How to find untapped growth by maximizing what you already have 14:35 – Headcount comparison traps: When cutting costs is the wrong move 15:04 – The performance gap between A players and everyone else 18:07 – The “no one can do it like me” mindset that keeps founders from scaling 20:23 – Letting go of ego: How Michael discovered others could do it better ---- Links & Resources: James Clear – Author of Atomic Habits Athletic Greens (AG1) Dude Wipes Under Armour ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 323. James Lawrence — The Power of One More: A Journey of Grit and Determination 259. David Craig — How to Build a Law Firm That Stands the Test of Time 246. AMMA — From Burnout to Breakthrough: The Key Differences Between Winners and Losers

Transcript

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0:00.0	human beings, especially entrepreneurs are wired in a way where the novelty is fun and novelty is exciting.
0:08.3	So when you're doing something new, okay, that feels like a lot of fun.
0:11.5	And doing the boring repetitive things, that's not very exciting and engaging.
0:14.6	So you chase the new.
0:15.9	But the reality of it is if you want to build a really great business, it's built on doing the boring, repetitive
0:20.9	things for a long period of time.
0:29.8	I'm Michael Logel, founder and CEO of Crisp, the nation's number one law from growth
0:33.9	company. I've built my business through practice, not theory. Crisp started with
0:38.0	just $500 to my name and has grown to over eight figures in revenue over the last few years,
0:42.7	earning a spot on the Inc. 500 list of the fastest growing private companies in America. Our approach
0:47.6	has been to take everything we've learned about generating massive growth within our own organization
0:51.5	and help the country's most ambitious and committed law firm owners do the same for theirs. In each episode of this podcast, I sit down with
0:58.2	innovative market leaders from the legal industry and beyond to learn from those who thrive
1:02.6	in the face of adversity, challenge the status quo, and define what it means to be a true
1:06.9	game changer. This is Jessica, head of coaching strategy at Chris, and today we're flipping
1:12.4	the script for another special edition episode to get Michael's take on, why the best growth
1:17.3	strategy might be hidden in what you're already doing, how to achieve exponential results without
1:22.5	exponential resources, and how to apply leverage beyond yourself. What are the opportunities that you can scale?
1:28.7	Because you can bring in and attract people that share the same value set and you can scale
1:33.6	values.
1:34.6	You can scale culture.
1:36.1	There was a time where it wasn't you and there would be a future where it's no longer
	...

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