384. Break the Mold: The Blueprint for Radical Reinvention With Todd Herman [Encore Edition]

The Game Changing Attorney Podcast with Michael Mogill

Michael Mogill

Business, Entrepreneurship, Management, Marketing

5.0 • 539 Ratings

🗓️ 29 July 2025

⏱️ 44 minutes

🔗️ Recording | iTunes | RSS

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Summary

What if the key to peak performance wasn’t being more of yourself but becoming someone else entirely? In this encore episode of The Game Changing Attorney Podcast, Michael Mogill sits down with performance coach and best-selling author Todd Herman to explore the transformative power of alter egos. Todd unpacks how adopting a secret identity can unlock new levels of confidence, clarity, and leadership — especially when your current mindset is holding you back. Drawing from decades of experience with elite athletes, entrepreneurs, and top performers, he shares actionable strategies for becoming the version of yourself that your goals require. Here’s what you’ll learn: Why authenticity is misunderstood — and how alter egos can reveal your truest self The science behind “enclothed cognition” and using totems to activate elite traits How to spot the internal enemies sabotaging your performance and reframe them with intention You don’t need to fake it. You just need to become the version of you that gets the job done. ---- Show Notes: 00:00 — Introduction: The power of secret identities to transform your life 03:12 — The Alter Ego Effect: Finding more of who you are by becoming someone else 07:30 — Your identity is your ultimate advantage 10:23 — The enemy within: Why alter egos help you escape limiting stories 14:58 — Ordinary world vs. extraordinary world: How to tell where you’re living 20:44 — It’s not motivation — it’s desire 27:13 — Name that enemy within: How to fight your inner resistance 35:35 — Totems and artifacts: How to activate your alter ego ---- Links & Resources: The Alter Ego Effect “A Beautiful Day in the Neighborhood” Enclothed Cognition ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: Episode 291 — Tim Grover — The Dark Side of Achievement Episode 229 — David Goggins — Never Finished: Unshackle Your Mind and Win the War Within Episode 258 — AMMA — The Power of No: Setting Boundaries for Focused Growth

Transcript

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0:00.0	The most honest place on the planet is your pillow.
0:05.3	The pillow never lies.
0:06.9	When you put your head on that pillow at night and you reflect on your day, that's where
0:11.4	people will beat themselves up.
0:13.1	They will have a 12-round fight with themselves before they go to bed at night.
0:17.4	And they wonder why they wake up sometimes feeling exhausted and tired because
0:21.0	they ended the day very poorly. That's Todd Herman, best-selling author of the alter ego effect.
0:28.0	Now I want the smiling pillow effect. I want the people that come in contact with me or my
0:33.0	stuff or my training or my coaching, whatever the case is. I want them to go to bed at night
0:37.2	going, I might not have gotten the result, but case is, I want them to go to bed at night going,
0:40.2	I might not have gotten the result, but damn it, I left it out there.
0:51.9	I'm Michael Mogul, founder and CEO of Crisp, the nation's number one law from growth company.
1:15.0	I've built my business through practice, not theory. Crisp started with just $500 to my name and has grown to over eight figures in revenue over the last few years, earning a spot on the Inc. 500 and lists of the fastest growing private companies in America. Our approach has been to take everything we've learned about generating massive growth within our own organization and help the country's most ambitious and committed law firm owners do the same for theirs. In each episode of this podcast,
1:31.6	I sit down with innovative market leaders from the legal industry and beyond to learn from those who thrive in the face of adversity, challenge the status quo, and define what it means to be a true game changer. Today, we're revisiting one of our most popular episodes from the podcast where I sat down with
1:30.4	Todd Herman to discuss how to embrace challenges with resilience, how to transform from living
1:34.8	in an ordinary world to an extraordinary world, and why channeling your imagination to create
1:39.3	an alter ego will empower you to rise to any occasion.
1:42.4	I disassociated from my own trauma, disassociated from my own narrative about what Todd can go
1:48.3	and do, but Super Richard, powered by Superman, Joseph Campbell, and Benjamin Franklin.
1:53.6	He could do a lot of stuff.
1:55.1	And I use those glasses as my totem, my artifact, or my uniform to step into this new identity.
2:02.1	And is that me being fake?
	...

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