4.8 • 630 Ratings
🗓️ 25 July 2019
⏱️ 51 minutes
🧾️ Download transcript
Hear why EVERY CEO needs a carefully crafted LinkedIn profile, and which LinkedIn services are worth your time and money. Karen Yankovich returns to the BizChix podcast to share her LinkedIn genius. Listen to find out how she uses LinkedIn to find her “sweet spot”, build her audience, gain exposure, and (most importantly!) increase profit in her business.
Karen shares insider tips about how LinkedIn has changed since her first BizChix interview in 2014, and how users can evolve alongside the platform.
If you’re a local biz owner wondering how LinkedIn can help you or wondering how you might grow your business locally, we discuss how local businesses can use LinkedIn to make essential connections and access new customers.
LinkedIn is the social-media solution you didn’t know you were looking for and Karen will tell you everything you need to know about it!
Tune in for Karen’s LinkedIn expertise on:
Connect on LinkedIn with:
This episode was first published at BizChix.com/379.
Click on a timestamp to play from that location
0:00.0 | Think LinkedIn isn't important for your business or that you already know all the things. Think again. |
0:12.0 | I'm bringing back a LinkedIn expert that I interviewed five years ago to teach us the latest and greatest. |
0:19.0 | Welcome to the Biz Chicks podcast. |
0:21.4 | I'm your host, Natalie Eckdal, a business strategist and out-of-the-box thinker with an MBA, |
0:27.7 | and I am the CEO of BizChicks, Inc. |
0:31.3 | Our business is dedicated to helping women entrepreneurs grow and scale their businesses |
0:36.3 | while retaining more profit and carving out |
0:39.9 | more time for their VIPs or very important people. My VIPs are my husband Mark and our three |
0:47.9 | kids ages 4 to 17. So we are juggling preschool, elementary school, and high school here. |
0:56.1 | I have a very full life running a home, family, and this awesome business where we help high performing women grow |
1:02.1 | and scale their businesses and step into the role of CEO. It all works because I have a team. |
1:09.2 | I have help at home and in the business. I always encourage |
1:13.7 | women to get as much help as they can afford. And remember, just because you can do something |
1:19.4 | doesn't mean that you should. The bizchicks team would love to support you through our free |
1:25.0 | Facebook group, one of our paid programs or our sister |
1:28.5 | podcast stacking your team. You can get more details on our website at bizchicks.com. And remember, |
1:35.4 | we spell chicks with an X here. So it's B-I-Z-C-H-I-X.com. Today we are talking LinkedIn, and I |
1:43.8 | encourage you to listen. |
1:45.5 | You might be surprised at how it can support your business, whether you have a local |
1:49.4 | service-based business, an online business, product business, or some combination. |
1:54.8 | LinkedIn is growing and changing, and so I have brought back a previous guest to share |
1:59.7 | what's new on LinkedIn and how we can leverage |
... |
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