379. Wait... Did We Really 2x Our Revenue + 6x Profit in ONE Year?! HOW???

the bossbabe podcast

Natalie Ellis

Entrepreneurship, Education, Marketing, Self-improvement, Business

4.9 • 2.6K Ratings

🗓️ 21 May 2024

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

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Summary

Let’s talk money! From profit margins, revenue, takehome pay + expenses to the inner game, psychology + driving forces behind why we work so hard in our businesses, today’s episode gets into it all. Natalie + Lindsay get into the micro-details on how we 2x’d revenue and 6x’d profit in just one year (without burning out the team, doing massive hiring, or investing a ton in ads). They share specific strategies for managing finances, why you should follow your TALENT vs your passion, the story behind removing millions of dollars from our 2024 revenue goal, why so many people self-sabotage or end up constantly striving, and so much more. If you’re in business this is an episode you NEED TO HEAR. TIMESTAMPS 01:00 - Personal Life Updates 04:00 - Depletion + Giving Grace 08:44 - Measuring “The Gain” VS The Loss 09:40 - Looking At Your Business PNL 11:35 - What’s Just For Me + Energetic Practices 15:55 - Purpose, Passion + Comparison 17:28 - Following Your Talent (NOT Your Passion) 20:55 - Recurring Themes From The CEO Mama Retreats 22:11 - Revenue & Profit – Reverse Engineering Numbers 25:50 - The “Enough-Setpoint” + Your Net-Money 27:00 - Why We Removed Millions of Dollars From The Yearly Goal 30:00 - What Is The Takehome You Want To Make? Where Can You Add Value? 31:00 - Self-Sabotage + Intentional-Ambition 32:20 - Your Money Setpoint - Striving or Sabotaging 35:11 - Building Your Business For The Right Reasons (Stop Chasing Arbitrary Goals) 37:27 - Your Relationship With Money + Identifying What You Really Want 39:40 - Story of The Mexican Fisherman 44:20 - Abundance + Managing Money In Your Business 47:00 - Closing Thoughts RESOURCES + LINKS Save your seat for James Wedmore’s totally free, 3 day Rise of The Digital CEO training Join The Société: The Place to Build A Freedom-Based Business Get Our Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997) FOLLOW bossbabe: @bossbabe.inc Natalie Ellis: @iamnatalie Lindsay Roselle: @lindsayroselle

Transcript

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0:00.0	This year we have two Xs our revenue, but we have six X our profit.
0:06.2	God, it's edgy to go, what if we made the easier choice, you know, and what if we made
0:10.6	less money because it feels better to us and it's still was super profitable.
0:15.0	And it's so powerful to remind us so much that we want, we already have,
0:21.0	but we overlook in the striving for more.
0:23.6	It's so easy to measure the gain, it's so hard to measure the loss until it's too late.
0:28.0	Start a business in what you're talented in.
0:31.0	Full freaking stop.
0:32.0	Yes. Yes. Not what you're passionate about because that's not going to be the
0:36.4	longevity winner my brain was immediately like okay Lindsay like this is the big leagues like we need
0:41.8	like a six 12 18 month plan in case because I didn't know how bad it was
0:51.3	Welcome back to the Boss Bay Podcast. You have me, Natalie Ellis, and we are joined by
0:55.8	Lindsay. Welcome. Hello, I'm excited. Love to talk. I feel like we have so many life updates we can cover.
1:03.6	Oh my goodness.
1:04.4	I've been in it in it.
1:07.4	You have been.
1:08.4	Yeah, I man it has been a couple weeks and I feel like I'm in it with you because I'm so like are you okay?
1:14.8	It's been it's definitely been a lot for those of you that don't know I'll just go through some like full full on life updates. It's just been I felt like I was feeling great and we went to California. I was
1:28.8	keen owing and my grandparents for the first time got to watch me keynote which was incredible and it was a really
1:35.3	busy week leading up to that we had funnel reviews with freedom fast track and then I was creating my
1:40.8	keynote which I absolutely loved it's the replays in the society.
1:45.0	It was all around the nervous system and how to increase your window of tolerance
	...

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