378. Your Law Firm's Ads Suck: Here's Why (and How to Fix Them) with Billy Gene Shaw [Encore Edition]
The Game Changing Attorney Podcast with Michael Mogill
Michael Mogill
5.0 • 539 Ratings
🗓️ 8 July 2025
⏱️ 49 minutes
🧾️ Download transcript
Summary
Transcript
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| 0:00.0 | I can click a button and I can take out my cell phone right now and I can just say like new yoga pants shop today. |
| 0:07.8 | If you want to buy something, click here. |
| 0:10.0 | That's Billy Jean Shaw, social media advertising genius, internet personality and the CEO and founder of Billy Jean is marketing. |
| 0:17.9 | And literally I can ask people to buy it. |
| 0:19.5 | I can do all of what I just said in like 20 |
| 0:21.3 | minutes and then in three hours I can have money deposit into my account. Are you kidding me? |
| 0:33.4 | I'm Michael Logel, founder and CEO of Crisp, the nation's number one law firm growth company. |
| 0:38.2 | I've built my business through practice, not theory. |
| 0:40.9 | Crisp started with just $500 to my name and has grown to over eight figures in revenue over the last few years, |
| 0:46.2 | earning a spot on the Inc 500 list of the fastest growing private companies in America. |
| 0:50.7 | Our approach has been to take everything we've learned about generating massive growth within our own organization and help the country's most ambitious and committed law firm |
| 0:58.0 | owners do the same for theirs. In each episode of this podcast, I sit down with innovative market |
| 1:02.6 | leaders from the legal industry and beyond to learn from those who thrive in the face of adversity, |
| 1:07.5 | challenge the status quo, and define what it means to be a true game changer. |
| 1:12.0 | Today, we're revisiting one of our most popular episodes from the podcast where I sat down with |
| 1:16.4 | the one and only Billy Jean to discuss how to stay relevant in the digital age and the |
| 1:20.3 | exponential value of creating opportunities for those around you. |
| 1:24.1 | Our ads are probably seen one to three million times a day. That's how many people I get |
| 1:28.3 | to be in front of. That's coming up on the Game Changing Attorney podcast. |
| 1:42.5 | Before we begin today's episode, I want to remind you that we aren't beholden to any sponsors |
| 1:47.1 | or run any ads on this podcast. |
| 1:49.0 | This allows us to present all of our episodes raw and unfiltered. |
... |
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