#37: Mel Robbins—Hack Your Motivation and Accomplish More With This Surprisingly Simple Strategy
The StoryBrand Podcast
StoryBrand.com
4.7 • 2K Ratings
🗓️ 27 March 2017
⏱️ 37 minutes
🧾️ Download transcript
Summary
Motivation is overrated. If you want to accomplish the things that will grow your life and your business, you can't rely on it.
And today's guest on the Building a Story Brand podcast, Mel Robbins, is with me on this notion that motivation isn't the key to success. More than that, she's discovered a simple mental strategy we can use to bypass motivation in order to make wise decisions that grow our businesses, make healthful decisions, and strengthen our relationships. It's incredibly simple and intuitive, as you'll see, and it has the power to dramatically impact your life.
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Transcript
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| 0:00.0 | Welcome to the Building of Story Brand Podcast |
| 0:08.0 | where we believe if you confuse, you'll lose. |
| 0:10.8 | Noise is the enemy and creating a clear message is the best way to grow your |
| 0:15.1 | business. I'm your host Donald Miller. I'm joined by my co-host, J.J. |
| 0:19.4 | Peterson. Hello, J.J. |
| 0:20.8 | Hi, Don. You know what? |
| 0:23.0 | Me saying I'm joined by my co-host, J.J. |
| 0:26.0 | Hello, J.J. |
| 0:27.0 | And you saying, hi, Don, has become automated behavior. |
| 0:30.0 | It has. |
| 0:31.0 | We just do it. |
| 0:32.0 | Well, actually, with the automated behavior is as soon as you start introing I just start smiling |
| 0:37.1 | And then we start laughing and we don't know why I get really happy when we're together. But this episode is about automated behavior. |
| 0:45.0 | And part of the premise, it's really about how to break automated behavior. |
| 0:49.0 | But first of all, we've got to tell everybody, we just automatic people people we just automatically do things without |
| 0:53.7 | thinking about them yeah there's like a cue and then there's a routine and then a reward |
| 0:58.0 | and that creates habit yeah but anyway you told a story about Proctor and Gamble and. And this made so much sense to me. |
| 1:03.3 | As soon as you said it, I went, that's exactly what I do. |
| 1:05.7 | Yeah, a friend of mine used to work for Procter and Gamble, |
| 1:08.2 | and he worked in their research department |
| 1:10.5 | about buying habits for people. |
| 1:12.2 | And they found that you actually when you |
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